07 Ads Manager Column Setup Purchase E Commerce [Video]

The video titled “Ads Manager Column Setup: Purchase E-commerce” is a comprehensive tutorial that guides you through the process of setting up columns in Facebook Ads Manager specifically for e-commerce businesses focused on driving purchases. This instructional video is perfect for marketers and advertisers looking to optimize their advertising campaigns for increased sales and revenue.

In this video, you will learn step-by-step instructions on how to customize the columns in Ads Manager to track and measure key metrics related to purchase events. You will discover how to select and arrange columns that provide insights into purchase conversion value, return on ad spend (ROAS), cost per purchase, and other important performance indicators specific to e-commerce campaigns.

By following the instructions in this video, you will gain the knowledge and skills to create a column setup tailored to your e-commerce objectives. This will enable you to monitor the performance of your advertising campaigns, identify areas for improvement, and make data-driven decisions to maximize your sales and profitability.

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