How Amazon’s New Entreprise AI Assistant Amazon Q Could Heat Up Big Tech’s AI Race [Video]

Amazon (AMZN) announced Tuesday its artificial intelligence (AI) assistant Amazon Q for businesses and developers is generally available in the U.S. for AWS enterprise customers, in a move that could help the e-commerce giant better compete with its big tech peers amid the AI boom.

The generative AI (genAI) tool for business customers, which was first unveiled at the AWS re:Invent conference in November of 2023, “can answer questions, provide summaries, generate content, and securely complete tasks based on data and information in [the customer’s] enterprise systems.”

“With Amazon Q Business, you can deploy a secure, private, generative AI assistant that empowers your organization’s users to be more creative, data-driven, efficient, prepared, and productive,” the company said in a release.

The enterprise AI assistant has a variety of features that businesses can customize to align with their organization’s workflow and goals. Amazon said it can connect to more than 40 enterprise data sources including Microsoft …