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Vision Pro marketing chief retires after 36 years at Apple [Video]

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Digital Marketing

Apple is losing another important director as a new report from Bloomberg has just revealed that Frank Casanova, currently senior director and head of product marketing for Apple Vision Pro, is retiring after working at the company for 36 years.

According to the report, Casanova confirmed his retirement via his LinkedIn profile. Casanova has been with Apple for a long time and has held many different roles in the past. In 1997, he became senior director of graphics for Mac OS X. A decade later, he moved to the marketing team to help Apple expand the iPhone to new carriers around the world.

In 2019, Apple chose him to lead the marketing of its augmented reality tools, which consequently gave him an important role in the development and launch of Apple Vision Pro.

Vision Pro was announced in June 2023 and launched in the US in February of this year. During …

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