The Strategies for Scaling Your Business with Affiliate Partnerships with Joey Vaillancourt – EP390 [Video]

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Hey, Digital Marketers

Do you feel like your marketing is stuck in the past, dependent on expensive ads from a couple of big tech giants? What if there was a way to build an authentic community of brand ambassadors to help you reach new audiences and drive sales?

Joey Vaillancourt, the Head of Partnerships at BiOptimizers, and host of the Partner Up Profits podcast, reveals his blueprint for recruiting affiliates and scaling your business through partnerships. He’s cracked the code on this modern marketing strategy, and is here to share exactly how you can do it too.

If you’d like to read the show notes, they’re posted on our blog! https://www.digitalmarketer.com/podcast/

Key Takeaways:
00:00 Introduction
01:12 The evolution of affiliate marketing
03:10 Strategies for recruiting and managing affiliates
06:48 The difference between mission-based and transactional affiliates
11:49 Determining commission rates and payout structures
20:26 Strategies for affiliate community management and retention
24:26 The difference between affiliate marketing and MLM
24:50 The ethical approach to influencer marketing
29:25 Podcasting as a powerful tool for building partnerships
34:36 Using AI for partnership planning and strategy development

Resources:
Free Guide: The Bootstrapper’s Guide to Influencer Marketing – https://partnerupprofits.com/influencer/
Bonus: $100M Planning Strategy Using ChatGPT – https://partnerprofits.com/digitalmarketer

Connect with Joey Vaillancourt:
Partner Up Profits Podcast – https://partnerupprofits.com/podcast/
LinkedIn – https://www.linkedin.com/in/joey-vaillancourt/

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LinkedIn: https://www.linkedin.com/company/digital-marketer/

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