LinkedIn Ads Strategy – Retargeting High-Engagement Companies (B2B) [Video]

Discover an effective LinkedIn ads strategy focused on retargeting high-engagement companies. You’ll learn how to utilize LinkedIn’s company engagement report to identify and target companies that show a high level of engagement.

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00:00 Introduction
00:12 Requirements for this strategy
00:36 Strategy overview
00:54 Strategy visual map
03:47 LinkedIn Ads company engagement level definition
04:28 How to view the company engagement report
04:50 Reviewing the company engagement report
05:25 Creating a high-engagement segment
05:57 What to do with the high-engagement segment
07:05 Conclusion