When I was growing up, QVC was the channel my mother would watch to discover new products and deals. From hair straighteners to trendy blouses to jewelry, QVC would display everything during its 24/7 live broadcast.
Fast-forward to 2024, and I thought the live QVC era was long gone, thanks to the rise of online shopping. However, it looks like it is making a comeback via TikTok Live Shopping.
I can’t scroll for more than a minute without coming across a TikTok Live event showcasing products and services that viewers can purchase directly from the live broadcast.
So what is TikTok Live Shopping, and is it the new QVC? More importantly, should your brand give it a try? Here‘s what I’ve found:
Why should brands experiment with TikTok Live Shopping?
TikTok Live Stream Shopping vs. QVC
What is TikTok Live Shopping?
TikTok live shopping allows brands to showcase and sell products in real time during live streams on the platform. The experience enables TikTok …
![🤔 are you ready to increase your Shopify sales? Let’s talk more about your facebook ads strategy [Video]](https://vlog.mondoplayer.com/wp-content/uploads/2024/05/mp_355164_0_0jpg.jpg)
![Make ecommerce Business Successful |Marketing Strategies [Video]](https://vlog.mondoplayer.com/wp-content/uploads/2024/04/mp_354060_0_0jpg.jpg)
![Online shopping & try on haul Dressess - clothes brand Gucci - Prada - Zara Qccc 200$ @Myshop299 [Video]](https://vlog.mondoplayer.com/wp-content/uploads/2024/04/mp_354168_0_0jpg.jpg)
