How To Setup Ecommerce Facebook Ads in 2024 [Video]

Still using Lookalike audiences, Interests and optimising budgets at the ad set level? It’s an outdated strategy for Facebook Ads.

Unless your budget is over $500 per day, you really only need 1 campaign, with 1 ad set, and as many ads as you like.

If you previously had a high performing account, go through your lifetime data, get the Post IDs for the top performing ads in the past and do the 1 campaign setup, I bet you’ll see improved performance.

#ecommerce #shopify #facebookads #ecommercemarketing