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How To Create LinkedIn Ads Website Visitor Retargeting Audiences [Video]

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Digital Marketing

How To Create LinkedIn Ads Website Visitor Retargeting Audiences

In this video, we create retargeting website visitor audiences in LinkedIn Ads. This allows you to show ads to users who previously visited your website. You can create segments for all website visitors and those who view your site’s key pages, like the pricing page.

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00:00 Quick Intro
00:15 Checking the Insight Tag
00:56 Creating a 30-day website retargeting audience
01:16 Quick look at audience naming conventions
02:34 Back to creating 30-day website retargeting audience
03:52 Creating a 60-day website retargeting audience
04:18 Closing thoughts

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