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How to ACTUALLY make a great Welcome Flow [Video]

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Ecommerce

How to ACTUALLY make a great Welcome Flow

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In this detailed tutorial, I’ll guide you through setting up a powerful welcome flow for your ecommerce email marketing, which can potentially make up to 10% of your total revenue! Yes, you heard that right! The welcome flow is a game-changer, often generating as much revenue as all other flows combined.

🔑 What You’ll Learn:

The Importance of Welcome Emails: Discover why the welcome flow is crucial in your email marketing strategy, making almost 7.5% of all your ecommerce revenue.
Email Flow Setup: Learn how to set up a welcome flow that converts, including when to send emails and how many to send for maximum impact.
Optimizing for Conversion: Strategies for turning leads into buyers, such as providing irresistible offers right from the opt-in, showcasing social proof, and highlighting product benefits.
Building Trust: Tips on introducing your brand’s mission and values to build trust with new subscribers, making their first purchase just the beginning of a long consumer relationship.
Enhancing Offers: How and when to enhance your offers to ensure conversion from interested leads to loyal customers.
📈 Structure of the Flow:

Trigger: Initiation when someone joins your email list.
Filter: Targets users who haven’t made a purchase yet.
Goal: Aim for a 10% conversion rate through a series of 3 to 10 emails.
Timing: Set delays between emails from 1 to 4 days to gradually nurture leads.
Whether you’re a seasoned marketer or just starting, this video will equip you with the knowledge to effectively engage new customers and significantly boost your sales. Remember, making that first sale is the hardest part; let’s make it easier and more efficient with a strong welcome flow!

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