This is a rare, behind-the-scenes look at a coaching call between Katelyn Bourgoin, a successful entrepreneur and founder of Customer Camp, and Kyle Adams, a creator growth manager here at ConvertKit. They discuss strategies for growing Katelyn’s newsletter by using the Creator Flywheel method and leveraging both organic and paid channels.
0:00 Katelyn Bourgoin
1:08 Katelyn’s objectives for her newsletter
2:37 Recap of Katelyn’s proposed Creator Flywheel
3:34 Building the subscriber journey
12:32 Recap of Katelyn’s strategy
15:07 Potential pitfalls of her Creator Flywheel
25:40 How to build a Creator Flywheel in ConvertKit
RESOURCES KATELYN MENTIONED:
Wallet-Opening Words – https://www.walletopeningwords.com/
Clarity Call Cheatsheets – https://customercamp.co/get-clarity-call-cheatsheets/
CONNECT WITH KATELYN:
LinkedIn – https://www.linkedin.com/in/katebour/
X – https://x.com/KateBour
WHAT TO WATCH NEXT:
https://youtu.be/8yGLlUApMsE
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