Roberto Blake on why YouTubers need email marketing [Video]

I’ve known Roberto Blake for almost a decade now. We’ve been in the trenches together—sharing the stage at events like Social Media Marketing World and watching the creator economy evolve.

Recently, I caught up with him at VidSummit, where we discussed a topic that too many YouTube creators are sleeping on: email marketing.

If you’re not familiar with Roberto, let me fill you in. He’s not just a YouTuber with over 500,000 subscribers—he’s a strategist helping creators grow their brands, make money, and scale their businesses. His approach is no fluff, just results. So, if you’re serious about being a content creator, you’ll want to hear what Roberto had to say about the power of combining YouTube with email marketing.

Let me tell you, Roberto and I have shared some incredible moments over the years. From speaking at Social Media Marketing World to VidSummit, we’ve seen firsthand how creators evolve and adapt. One …