Media Champions with Vic Townsend of Be Seen Marketing [Video]

On Media Champions, our host, Greg Kirkham, speaks with experts and professionals from across the country operating in the media space. In this segment, Greg spoke with Vic Townsend of Be Seen Marketing.

Short company description: 

Full digital marketing company and also a film production company.

What was your first job in Media?

I owned a web design company in Houston named Angry Dragon Studios that evolved into a small marketing agency.

What is the biggest change in marketing that you see coming in the next 2 years?

Most likely AI (But come on…we all know its Google’s algorithms.)

Why is it important for a business to hire an outside ad agency as opposed to having just an internal marketing director?

An outside agency is going to work harder for you. We have to keep the results coming more consistently to continue getting that paycheck every month. The only way clients know work is being done, is by seeing the …