Insider Advantage: Crafting Products for Peers with Chris Habib – Honest Ecommerce Ep. 296 [Video]

Chris manages the business strategy, marketing, and financials of Perfect Herbs. Under his leadership, the company has grown revenue 50%+ year-over-year, transforming from a startup into a leading national brand.

If you’re an entrepreneur who sells herbal products in North America, or who’s interested in launching new herbal products, you can contact Chris at chabib@perfectherbs.ca.

His company has licensed herbalists who can consult with you free of charge, make you samples to try, and help you launch your herbal product with high-quality herbs at a low cost, and with no minimum order quantities. Their customers call them “the greatest company they’ve ever worked with.”

In This Conversation We Discuss:
[00:57] Intro
[01:44] Identifying gaps in the herbal and natural markets
[02:51] Targeting health practitioners via word of mouth
[04:39] Gaining traction by being part of the community
[06:42] Turning personal expertise into business success
[07:45] Navigating growth with a fail-fast mindset
[08:40] Experimenting with new products to validate markets
[09:40] Leveraging tech for competitive business advantage
[10:37] Episode sponsors
[13:49] Offloading manual tasks through innovative tech
[15:49] Transitioning from practitioners to retail markets
[16:57] Mastering operational excellence for clients
[18:30] Exploring multi-channel fulfillment strategies
[19:55] Segmenting audiences for targeted marketing
[21:13] Differentiating shoppers in diverse marketplaces
[22:32] Standing out through authentic self-expression
[24:08] Building friendly connections with customers
[25:53] Perfect Herbs: for passionate herbal experts

Resources:
Subscribe to Honest Ecommerce on Youtube https://www.youtube.com/c/HonestEcommerce?sub_confirmation=1
High-quality herbal medicine accessible & sustainable for healthcare providers https://perfectherbs.ca/
Follow Chris Habib https://www.linkedin.com/in/chris-habib/
Book a demo today at https://www.intelligems.io/
Done-for-you conversion rate optimization service https://storetester.com/

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