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Hey, Digital Marketers
How do you create an app and then use it to serve your clients? AI is changing the app development game by dramatically reducing the prohibitive money and time investment required to get your big idea off the ground.
Opportunity exists for marketing agencies to think about more than just a smart project management tool as they look to scale (and potentially sell) their agency.
Tony Guarnaccia pivoted to app development in the podcasting space after the pandemic hurt his agencyβs ambitions. By learning to prioritize his app development ideas, heβs been able to introduce some real innovation as he helps his clients Promote and Profit from their podcasts.
If youβd like to read the show notes, theyβre posted on our blog! https://www.digitalmarketer.com/podcast/
Key Takeaways:
00:00 Intro
02:46 How AI has changed the app development game
06:07 Can you use AI to create more intuitive apps?
07:46 The Challenge of Prioritization (now that anything is possible)
09:40 How do you test your new app idea?
11:20 The 4 Ps of Podcasting
12:40 Unpacking Promotion after the Podcast
14:50 How can agencies embrace Tonyβs new tech?
19:31 Check out meettonyg.com
Connect with Tony Guarnaccia:
Website β www.meettonyg.com
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