![Brand & Business: Marketing technology agency Byte merges with Dept to accelerate global growth [Video]](https://i1.wp.com/vlog.mondoplayer.com/wp-content/uploads/2021/02/mp_46714_0_DeptByte2021hero1jpg.jpg?fit=1200%2C631&ssl=1)
NEW YORK CITY, USA Byte, the marketing technology (martech) agency of choice for fast-growing digital platform brands, has today announced that it has joined international digital agencyDept. Together, both agencies will strengthen end-to-end digital services for clients across the globe.
Social Media Marketing
![Ads of the Month: Social round-up [Video]](https://i0.wp.com/vlog.mondoplayer.com/wp-content/uploads/2021/02/mp_46678_0_ScreenShot20210226at121134PMe1614296356526png.png?fit=1004%2C565&ssl=1)
These ads not only stood out to us, but did well on social too – despite the mini lockdown dominating social media for the past fortnight.
![Media Innovation Round-Up: Lego music videos, Alexa tours and Fortnite football [Video]](https://i0.wp.com/vlog.mondoplayer.com/wp-content/uploads/2021/02/mp_46615_0_s3newstmp77017verizonfortnitefeatureddefault1280jpg.jpg?fit=1200%2C675&ssl=1)
Marek Wrobel vigilantly tracks emerging media tech for Havas Media Group. In his new monthly column in The Drum, the Media Innovation Round-Up, Wrobel will talk you through the new and shiny things, and their role in the ever-evolving marketing mix.
![Episode 4 – How to Manage Negativity and Trolling on Social Media [Video]](https://i2.wp.com/vlog.mondoplayer.com/wp-content/uploads/2021/02/mp_46562_0_PSMShowEp4BlogYT1024x576png.png?fit=1024%2C576&ssl=1)
In this episode I discuss how to handle negativity and trolling on social media, why the public must be listened to and how to do it.
![The Italian Fresh Mercato – Straight Lines Design & Marketing [Video]](https://i1.wp.com/vlog.mondoplayer.com/wp-content/uploads/2021/02/mp_46499_0_ItalianFreshHandspng.png?fit=1200%2C1200&ssl=1)
Marketing, Advertising, Website & Design
![Can Out of Home ads really create PR fame – or will high expectations hurt the industry? [Video]](https://i2.wp.com/vlog.mondoplayer.com/wp-content/uploads/2021/02/mp_46438_0_s3newstmp77017ps4oxo2default1280jpg.jpg?fit=1200%2C600&ssl=1)
Rarely a week goes by without an inspired billboard, bus-shelter poster or bus livery going viral on social media. You’d almost think the work was made for that purpose. Social media’s provided somewhere for impactful out of home ads to further resonate but is the congratulatory feedback loop blinding marketers to the true value of the medium reaching real people?
![Why the phasing out of third-party cookies will see digital marketing become more collaborative [Video]](https://i0.wp.com/vlog.mondoplayer.com/wp-content/uploads/2021/02/mp_46411_0_graysonsmithImwgit84NGounsplashjpg.jpg?fit=1200%2C800&ssl=1)
Although third-party cookies underpin so much of digital marketing activity, they are fundamentally flawed, and have long been this way.
![How to Start and Market a Profitable Real Estate Business [Video]](https://i2.wp.com/vlog.mondoplayer.com/wp-content/uploads/2021/02/mp_46379_0_WWWDIGITALMARKETINGSKILLCOM1png.png?fit=1140%2C500&ssl=1)
Real Estate is a profitable business provided you are willing to put in the strength and energy. With digital marketing, you can increase sales and establish credibility of your real estate business
![7 Sports Teams That Get Social Media Right [Video]](https://i0.wp.com/vlog.mondoplayer.com/wp-content/uploads/2021/02/mp_46341_0_7SportsTeamsThatGetSocialMediapng.png?fit=1000%2C500&ssl=1)
Some sports teams do social media far better than their peers. Here are 7 teams from a variety of sports that know how to use the medium better than most.
![Your Business and the Power of Social Media Social Media [Video]](https://i0.wp.com/vlog.mondoplayer.com/wp-content/uploads/2021/02/mp_46317_0_powerofsocialmedia2abjpg.jpg?fit=1200%2C675&ssl=1)
Its hard to deny the power of social media as a compelling tool for small businesses. Here are the five top social media marketing tips.
![Mobile App Marketing and Promotion for Subscription-Based Apps [Video]](https://i1.wp.com/vlog.mondoplayer.com/wp-content/uploads/2021/02/mp_46243_0_bgpng.png?fit=1200%2C401&ssl=1)
Liftoff uses industry-leading user targeting to build app install campaigns optimized for subscription-based apps. Subscription app marketing done right!
![Just Global Launches First-Ever Brand Campaign [Video]](https://i2.wp.com/vlog.mondoplayer.com/wp-content/uploads/2021/02/mp_46212_0_justglobalbrand12png.png?fit=1200%2C675&ssl=1)
Integrated marketing agency Just Global has taken its first shot at a brand campaign, with Insights Improve centring round the power of three integrated disciplines, media, creative, and data, working together.