A Beginners Guide to Websites: Your Path to Online Success [Video]

If you’re a small business owner looking for a new website or considering creating one, this guide will help you understand the importance of having a website and provide best practices to ensure its success. 

What Is a Website?

A website is an online platform that represents your business, offering information about your products and services. With a website, you can establish your digital presence, reach your target audience, and provide a centre for customers to learn about and engage with your business. 

Why Your Local Business Needs a Website

1. Be Found on Google 

A website allows customers to discover your business, explore your products or services, and engage with what you offer. A well-designed website that ranks on Google enhances your visibility, attracts potential customers, and drives leads. 

2. Generate More Leads 

A professionally designed website acts as a lead generation tool. By integrating contact forms, call-to-action buttons, and engaging content, your site can capture the attention of potential customers and convert them to …