18 AI-powered content creation tools to simplify your workflow [Video]

AI content creation tools produce text-based or visual content using artificial intelligence (AI) technology based on written prompts.

Common examples of AI content creation tools include ChatGPT, Midjourney, Jasper, and, of course, our very own OwlyWriter AI for writing knockout social media post captions in seconds.

We’ve got 10 AI content creation tools that can help make your job as a social media marketer easier, simplifying your workflow and saving your team valuable time. Let’s walk you through each one and how it can help.

1. OwlyWriter

Maybe I’m biased but Hootsuite’s very own OwlyWriter AI is the best AI content creation tool for social media. You enter a prompt, and OwlyWriter gives you winning content, saving you hours of work.

It uses text prompts, so how exactly is OwlyWriter different from ChatGPT or other AI copywriting tools?

OwlyWriter is built on ChatGPT’s pioneering language model but it also includes all of our …