Amazon debuts Amazon Haul with “crazy low prices.” Here’s what to know. [Video]

Amazon on Wednesday debuted a new online shopping service called Amazon Haul that experts said could help the e-commerce giant compete with Chinese retailers Temu and Shein. 

Amazon Haul — whose name is a play on social media “hauls,” where people show off their purchases — focuses on selling items for $20 or less, or what Amazon calls “crazy low prices.” In a blog post, Amazon said the new service is available in its shopping app and mobile website.

Temu and Shein have won over many Gen Z shoppers and other bargain hunters by offering low-cost clothing, electronics and other items that typically ship directly from manufacturers in China. At the same time, U.S. consumers are still feeling the bite of inflation that hit a 40-year high in the pandemic, with many searching for deals as a result. 

“Amazon Haul is a response to both the rise of low-price Chinese marketplaces and the fact that consumers …