Webflow Laces Up its Animation Shoes with GreenSock, Unveils New AI Features [Video]

Put on your dancin’ shoes, ‘cuz Papa’s got a brand new sock. And it’s green.

To say that Webflow is getting “animated” about its recent acquisition would be an understatement. At last week’s Webflow Conf 2024 – the company’s annual hurrah catering to designers, developers, marketers, and even business leaders – CEO Linda Tong announced that the web experience platform had purchased GreenSock, the company behind the GreenSock Animation Platform (better known by its “GSAP” moniker).

If you’re not immediately familiar with the GreenSock brand, that’s OK. GSAP is slightly exotic but well-known amongst super JS design enthusiasts. Over time, it has established itself as an industry-leading solution for animation experiences on the web layer. 

So what makes this dance-worthy, exactly? 

As GreenSock boldly proclaims on its homepage, GSAP lets you “animate anything” that JavaScript can touch. At its core, GSAP is a JS library that helps modern designers and developers craft lush, dynamic, silky-smooth animations that are, in a word, stunning. …