Video workshop for the UN and INGOs | Blog [Video]

“Great event, very informative and engaging! Thank you!” Iwona, Unicef

“Very interesting and enjoyable event. The content and structure were very straight to the point, easily digestible and enjoyable. Very well put together.” Charlotte, Union for International Cancer Control.

“Everything was GREAT! Very interesting, informative, interactive :)” Anteia Win, Doctors without borders

Talking video marketing in Geneva

This is just some of the feedback from our recent video marketing workshop for international NGOs and UN agencies in Geneva. It was a great turnout to hear our MD, Jon Mowat share his insights into how video can power up not-for-profit brands’ marketing messages.

Video marketing is one of the top ways to elicit behaviour change in audiences and so it’s a no-brainer for non-governmental agencies and non-profitsto use video. Jon acknowledged that NGOs already use video well. There are so many examples of fantastic content; the powerful film below for Unicef is one which we often cite as an example of harnessing …