WTF is the Justice Department’s ad tech antitrust case against Google? [Video]

This article is a WTF explainer, in which we break down media and marketing’s most confusing terms. More from the series →

Originally published on March 13, 2023, this article has been updated to include a refresher video ahead of the trial’s start on Sept. 9, 2024.

Over the past decade-plus, Google has come to dominate the digital advertising industry. And in the eyes of the U.S. Department of Justice, the search giant has become too dominant.