![#BackToBusiness: ABNDs Maulik Chandarana on the strategy that needs to be followed to bounce back [Video]](https://vlog.mondoplayer.com/wp-content/uploads/2021/04/mp_53695_0_MaulikChandaranajpg.jpg)
Not all businesses will have it easy and behavioural shifts will dictate category growth, says Chandarana
new normal
![#BackToBusiness: Radico Khaitans Amar Sinha on the strategy that needs to be followed to bounce back [Video]](https://vlog.mondoplayer.com/wp-content/uploads/2021/04/mp_52570_0_MrAmarSinhajpg.jpg)
What will change now is the process and manner of storytelling and engaging with the consumers through meaningful and out-of-the-box campaigns, says Sinha
![#BackToBusiness: Madames Akhil Jain on the strategy that needs to be followed to bounce back [Video]](https://vlog.mondoplayer.com/wp-content/uploads/2021/03/mp_51652_0_akhilsirtilejpg.jpg)
From wardrobe changes, handling their inventory to online fashion shows, things have changed the way the fashion industry is looked at now, says Jain
![Digital-First Business, The New Normal with Rob Deptford 03/24 by The WOW Seat [Video]](https://vlog.mondoplayer.com/wp-content/uploads/2021/03/mp_50910_0_1126079RNTR5RMajpg.jpg)
In this segment AliNICOLE WOW! She Does It All welcomes back one of her WOW! Seat Expert-preneurs Chief Digital Media Communications Authority, Rob Deptford to share on the topic Digital-First Business, The New Normal. Rob shared… * A little about the Digital-First Business Era and why it’s the new normal. * Ways to be innovative to set yourself up to thrive as a digital-first business. This segment also highlights Rob’s action planner The Business Broadcasting Advantage: How Not to Vanish in the Digital-First Business Era. He also contribute to AliNICOLE’s action planner The Brand Broadcasting Effect: The Next-Level Business Communications Factor For Brand Positioning & Multimedia Marketing Success. Learn more about Rob at www.robertdeptford.com Secure a copies on Amazon of The Business Broadcasting Advantage and The Brand Broadcasting Effect Follow on LinkedIn
![#BackToBusiness: Rapidos Aravind Sanka on the strategy that needs to be followed to bounce back [Video]](https://vlog.mondoplayer.com/wp-content/uploads/2021/03/mp_49216_0_AravindSankaRapidojpg.jpg)
Brands should look at localisation and customisation to cater to the needs of the audience in Tier 2, 3 and beyond markets, says Sanka
![#BackToBusiness: pTrons Ameen Khwaja on the strategy that needs to be followed to bounce back [Video]](https://vlog.mondoplayer.com/wp-content/uploads/2021/03/mp_47075_0_MrAmeenKhwajaFounderCEOpTron1jpg.jpg)
How brands can make the most of the shift towards digital
![#BackToBusiness: Impresario Handmade Restaurants Divya Aggarwal on the strategy that needs to be followed to bounce back [Video]](https://vlog.mondoplayer.com/wp-content/uploads/2021/02/mp_45111_0_DivyaAggarwalHeadMarketingImpresarioHandmadeRestaurantsjpg.jpg)
How brands can make the most of the shift towards digital, highlights Aggarwal
![#BackToBusiness: Mirum Indias Naila Patel on the strategy that needs to be followed to bounce back [Video]](https://vlog.mondoplayer.com/wp-content/uploads/2021/02/mp_43712_0_NAILA1jpg.jpg)
How brands can make the most of the shift towards digital, highlights Patel
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![#BackToBusiness: Zero Gravity Communications Khushboo Sharma Solanki on the strategy that needs to be followed to bounce back [Video]](https://vlog.mondoplayer.com/wp-content/uploads/2021/01/mp_40295_0_KhushbooSolankiSharmaFounderofZeroGravityCommunication1jpg.jpg)
How brands can make the most of the shift towards digital
Use video Tags, so search engines can see your videos. Make sure your Thumbnails are properly displayed on search engines and social media. Add retargeting Pixels to your video posts, so you can maintain a relationship with your audience. Find better Hashtags, so your videos can reach new audiences on Social Media. Write titles for […]