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YouTube has launched a live test of product tags within videos [Video]

Karisa Egan

Director of Digital Sales and Marketing Coaching, 5+ Years of Client Success and Project Management

YouTube has entered into the next phase of their program that allows creators to tag specific items directly in their videos.

With e-commerce up 77% year-over-year since the start of COVID-19, this update "empowers businesses to provide an easier and more direct shopping experience to their ideal buyers."

YouTube also shared they were:

“…testing a new way for people to easily discover and purchase products featured in YouTube videos. Creators in this pilot can add certain products to their videos. Viewers can then see a list of featured products by clicking the shopping bag icon on the bottom left corner of the video.

From there, viewers can explore each product’s page to see more information, related videos, and purchase options for that product.” 

What you need to know about this update

The pilot is only being tested with a …

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Categories
Ecommerce

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Categories
Ecommerce

Adafruit Industries, Unique & fun DIY electronics and kits : - Tools Gift Certificates Arduino Cables Sensors LEDs Books Breakout Boards Power EL Wire/Tape/Panel Components & Parts LCDs & Displays Wearables Prototyping Raspberry Pi Wireless Young Engineers 3D printing NeoPixels Kits & Projects Robotics & CNC Accessories Cosplay/Costuming Halloween Reseller and School Packs Internet of Things - IoT Development Boards Batteries Gift Ideas Feather CircuitPython Circuit Playground Crickit - Creative Robotics Particle STEMMA Machine Learning micro:bit Add-ons & Accessories Bluetooth PPE Microchip ecommerce, open source, shop, online shopping