Social Media Marketing

Why the Best Days of Content Marketing Are Still Ahead of Us [Video]

It’s not only the global pandemic that has made people turn to the Internet for news and entertainment.

With businesses conducting more of their communication online even before the pandemic’s onset, content marketing has taken on a greater role.

This shift started with the drive toward digital transformation in business. Doing business almost entirely online was a reality long before the coronavirus hit our shores.

Consumers, too, cut the cable pre-pandemic and have turned to streaming services, podcasts, and other platforms for information and entertainment. Their hunger for relevant information isn’t likely to stop anytime in the foreseeable future.

Then the pandemic hit. According to an October 2020 Statista report, global web traffic and time per session increased by 1.5 percent. Even more significant increases occurred in both transactions (26.7 percent) and conversions (24.7 percent).

Image courtesy of Statista

If content marketers can leverage the gains we’ve made over the past year to boost those numbers even more, certainly, the best days of content …

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Social Media Marketing

Want to create TikTok videos for your business? Looking for an easy-to-follow tutorial? TikTok expert Keenya Kelly shares how to easily make TikTok videos that grow a following. You’ll learn Keenya’s process for recording, publishing, and optimizing TikTok videos from start to finish.Find out how to choose the right hashtags, how to set a cover thumbnail and a text cover overlay, and more. Finally, you’ll discover a hack to republish successful videos from your profile.🔔 Subscribe for More Social Media Marketing Tactics --🚀 Visit Keenya’s Channel for More TikTok Tips-- 🔗 Find Resources and Tools Mentioned In this Episode-- TikTok Strategy: A Content Road Map for Businesses: 🎧 Subscribe to The Social Media Marketing Podcast--💡 Wondering How Fellow Marketers Are Using Social Media? -- Download our Industry Report: Intro00:34 Recording Process01:20 Writing a Captivating Caption01:45 TikTok Hashtag Strategy02:46 Creating a Cover Image03:14 Publishing TikTok Drafts03:43 When Should You Publish TikTok Videos?04:20 TikTok Hack for Slow Days#SocialMediaMarketing #TikTokMarketing #TikTok