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Social Media Marketing

Why Influencer Marketing is the Key to Content Distribution [Video]

When Nike introduces a new sneaker line, people take notice. But when a popular fitness personality reviews the sneakers on social media, people take action.

The latter is known as influencer marketing, and there’s a reason brands are bringing it into the fold: 92 percent of consumers rely on referrals from people they know.

But what is influencer marketing, exactly, and why do you need it for content distribution?

Let’s take a closer look.

Why Are Influencers Essential for Content Distribution?

Influencers expand the reach of a brand. Once you have an influencer who is willing to post content about your brand, you instantly create more opportunity to get in front of potential customers. The key here is to know and understand your target audience, as well as content marketing strategies, so you can partner with influencers whose followers align with the key attributes of that audience.

For example, The Frozen Garden’s products resonate very well with the health-conscious audience …

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Social Media Marketing

Social Media Marketing Tactics with Wendy Thompson Founder of Socialites [Video]

We chat about simple and cost effect social media marketing tactics that can help your business create a engaged communities and more sales with the Founder of the award winning social media agency Socialites.Founded in 2010 by global marketer Wendy Thompson, with Melanie Spencer joining as CEO in 2019, the Socialites Group has been helping organisations use social media to connect with their communities for a very long time.The Socialites Group includes Socialites the Agency, online training facility Socialites Academy and influencer specialist company The Social Club.We are a multilingual, global team of 25 with a head-office in Auckland, Aotearoa. We manage over a million fans for our clients and pride ourselves on building fiercely loyal brand communities. From creating insights-driven social media strategies, breathing life into creative campaigns and engaging online communities is what we do day-to-day.Passionately social-focused, we also take the business of business seriously. We merge technical nous, the latest social media developments with marketing wisdom and hands-on experience to create social media magic for your customers. And your bottom line.Whether you’re a start-up or established brand needing expert social media help, we’ll work with you to find a solution that fits you best.

Disclosure: Some of the links above are affiliate links. If you use them to make a purchase through one of our partners we may receive a small commission, at no cost to you. Read our full affiliate, advertising and privacy policy here.

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Social Media Marketing

The 5 Golden Rules of Social Media Marketing [Video]

We are witnessing the most incredible paradigm shift ever in media and marketing, fueled by the biggest sociological transition in history. The power and ability to create and distribute content to large audiences is no longer the privilege of TV networks and publishing companies. Today, anybody with a computer and an Internet connection can broadcast their ideas to the world. Companies such as Facebook, Twitter, and LinkedIn have changed the way a whole generation manages their relationships, communicates, shares content, and searches for information. This content and community era is changing the way we live and it’s going to change the way you market to and communicate with your customers — forever.

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Social Media Marketing

Best Strategies of Social Media Marketing for Businesses [Video]

The #socialmediacompaniesnearme provide #SMM services related to ensuring personal intelligence to manage paid advertising-related campaigns on social media channels. Hiring #Monopolize agencies just because it might sound like a good thing to do, it might not be wise.Visit: https://monopolize.com/