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Small Business Marketing

What To Include In a Client Report as a Freelancer (Stop Wasting TIME!) [Video]

What To Include In a Client Report as a Freelancer (Stop Wasting TIME!)

Tired of spending HOURS crafting a report for your social media marketing freelance clients or digital marketing freelance clients? I’ve spent HOURS writing reports for my clients over the past 11 years as a digital marketer – and I’ve figured out what my clients actually care about.

The good news is that – they just want to know how much money you’re making them. How are your digital marketing / social media marketing strategies making them money?

This is exactly why I keep all of my social media marketing reports as a freelance super high level for my clients. I pay close attention to which KPIs mean the most to them (outside of making money) and report on that information alone.

If a client hired you for social media marketing, then be sure to include KPIs such as growth, engagement metrics, content that is performing well, hashtag updates, etc.

If a client hired you for search engine optimization then be sure to include popular pages, ranking reports, and strategies to continue to help climbing through Google.

The actual data and reporting information will really depend upon WHAT the client hired you to do and what they care the most about. You should have a good indication of what those KPIs are and include the top 5 more important KPIs in the written report.

I make sure I know EVERYTHING inside and out about the account so that if they ask me a specific reporting question that is not included on the given report, I can answer it right away and expand upon that subject matter.

Some of my freelance social media marketing clients thrive on excel sheets, some thrive on pretty reports, and some just want me to tell them the important *stuff*.

In short, keep your reports super simple and only include the information they care the most about (and make sure YOU know everything about the account just in case they ask you specific questions). Don’t overload them with highly technical data.

0:00 Introduction
0:50 Background information
1:10 Keep it simple
1:21 What your client really cares about
1:40 Other elements to include in the report
2:27 Keep reports super simple/high-level
2:40 Develiverabls for the client
3:00 Styling the client report
3:19 Don’t overload them with data
3:36 Freelance & Financial Freedom Blueprint

A little bit about me…

I became a digital marketing freelancer in May of 2020 with the main mission to start replacing missing income due to the downfall of our economy. I applied everything I learned from 10 years of working in the digital marketing industry to my freelance business.

Digital Sargeant went from essentially starting at 0 to a small digital marketing agency in just 7-months.

Now, I coach other freelancers through the transformation of just starting as a freelancer to a thriving freelance business.

All freelancers go through the same challenges, we’re all trying to get clients, price our services, grow our business, and everything in between.

✅✅✅If you’re looking for a coach to GUIDE you through the freelancing trenches then look no further. Check out Freelance + Financial Freedom Blueprint by going here: https://digitalsargeant.com/freelance-and-financial-freedom/ ✅✅✅

✅ Get Freelance Clients webinar replay here: https://digitalsargeant.com/get-freelance-clients

✅ Want free digital marketing training? Check out this YouTube video for instant access: https://youtu.be/3bhiApo9ofM

✅ More free digital marketing advice at www.digitalsargeant.com

✅ Enhance your YouTube SEO with TubeBuddy! Purchase through this affiliate link: https://www.tubebuddy.com/DigitalSargeant

✅ Schedule posts on Google My Business + more with Publer! Publer affiliate link: https://publer.io/DigitalSargeant

Follow me on all social media: @digitalsargeant

PS: This entire video was made from my iPhone!

#JenniferSargeant #Freelancing #SocialMediaMarketing

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Small Business Marketing

I'm Hiring + Baby Cows! // Business & Farm Life Vlog [Video]

Hey Jessica HQ is hiring again and I thought I'd take you along for the ride behind-the-scenes of interviews and a day in the life - which included some farm work. // TOOLS & SYSTEMS I LOVE //Music I Use in Videos https://heyjessica.com/epidemicsoundHow I manage my content calendar and biz https://heyjessica.com/clickup My FAVORITE YouTube growth Tool https://heyjessica.com/tubebuddyEmail Marketing System https://heyjessica.com/convertkit // CAMERA EQUIPMENT //Fancy Camera (Sony A7s III) https://amzn.to/3ct6WSmFancy Camera Lens https://amzn.to/3gnzfTgFancy Camera Mic https://amzn.to/3pA7rzoVlog Camera https://amzn.to/2TIH3Y6Wide-angle vlog lens https://amzn.to/3ghh2XD// Shop my Stuffs //Create Your First Online Course HTTP://acourseinabox.comDigital Planners & Workbooks https://heyjessica.com/shopMerch https://heyjessica.com/merchGet Started on YouTube HTTP://youtubestartertoolkit.comBe sure to subscribe for more awesomeness! https://www.youtube.com/jessicastansberry?sub_confirmation=1GET STARTED on YOUTUBE the RIGHT WAY | HTTP://youtubestartertoolkit.comWANT ME TO AUDIT YOUR CHANNEL!?! https://heyjessica.com/auditOh and follow me!http://www.heyjessica.com http://instagram.com/jessicastansberry***Wanna mail something my way? I'd love that!***1400 Mt Jefferson RdSuite 7 Box 120West Jefferson, NC 28694*note: There may be affiliate links in this description or video*

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Small Business Marketing

Can a YouTube Channel Really Change Your Life? [Video]

Honestly, it's hard to imagine what my life would be like if we hadn't got started on YouTube. There are so many benefits to starting a YouTube channel, find out how YouTube has changed my life. If you're looking to grow your YouTube channel, sign up for our free one-hour YouTube masterclass: https://info.thefigco.com/youtube-masterclass Here's how much we've made from our YouTube videos with 1+ million views: https://youtu.be/1-8-AN9H8w4 How to Make Money on YouTube with Affiliate Marketing in 2021 https://youtu.be/wdBrVJVHXys Here's the gear we use to record our videos: https://kit.co/jeffthelen/my-youtube-video-kit

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Small Business Marketing

What does your social media manager portfolio website need to look like? Reviewing YOUR social media manager websites to answer that today! Thanks to these lovely volunteers for submitting their portfolios: Zoe https://zoemathers.com/ Faith https://www.faithrgreen.com/ Jyoti https://writer.sparklejyoti.in/ FREE social media manager starter kit: https://bit.ly/thesmmstarterkit The Social Media Management Toolbox is my bestselling template pack for social media management service providers! Get access to customizable onboarding documents, case study documents, portfolio decks, strategy documents, and more! https://courses.latashajames.com/courses/smmtoolbox The Freelance Social Media Management Roadmap is the ultimate guide to starting a freelance SMM business. In this self-paced course, you'll learn how to price your packages appropriately, how to set social media goals and measure success, how to host discovery calls that actually convert, and lots more! https://courses.latashajames.com/courses/ajourneysocial find me here! podcast: the freelance friday podcast http://bit.ly/freelancefridaypodcast instagram: @thelatashajames http://instagram.com/thelatashajames twitter: @thelatashajames http://twitter.com/thelatashajames my business email: hey@latashajames.com SUBSCRIBE for weekly videos on life as a social media manager, entrepreneurship tips, and online business tips: https://goo.gl/3Klxj9 This video is not sponsored. #SocialMediaManager #Freelancer #Entrepreneur

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Small Business Marketing

Learn how to make a professional website with Squarespace with our complete step-by-step Squarespace tutorial for beginners in 2021. Some of the below links are affiliate links, if you click and make a purchase, we may earn a small commission at no cost to you. Squarespace: https://www.thefigco.com/squarespace Get 10% off your first purchase with code: THEFIGCO Squarespace Ecommerce Tutorial https://youtu.be/VAti2nvS1gA Email Automation with ConvertKit (Step-by-Step Tutorial) https://youtu.be/dJXxC4C2YVc ConvertKit Email Marketing Tutorial for Beginners https://youtu.be/7NRA2I4u01g Best Websites for Free Stock Images https://youtu.be/ezNf8CAx_yQ How to Start a Blog and Make Money in 2021 https://youtu.be/0JGBiXYsTpw Facebook Pixel Tutorial 2021 https://youtu.be/I7Oh9sTi6KM Where to Buy Your Domain 2021 https://youtu.be/C2b5QN9r23c YouTube Studio Setup https://kit.co/jeffthelen/my-youtube-video-kit