SEO stands for Search Engine Optimization, In simple terms, it means the process of making your visible to the different search engines like Google for relevant searches. The more visible your website pages have in search results, the more likely you are to gather traffic and attracing more people to your business or products through organic search engine results.
What is involved with SEO?
Let’s break that definition of SEO down and look at the sub-parts:
- Organic search results. Paid ads make up a large portion of many SERPs (Search Engine Results Pages). Organic traffic is any traffic that you don’t have to pay for. It is anything that shows up on a search engine that is not paid for through an ad.
- Quality of traffic. You can attract a lot of website traffic, but if they’re coming to your site for the wrong reason such as Google telling them you …