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Social Media Marketing

What Is Sentiment Analysis? – AI In Social Media In 2021 [Video]

What is Sentiment Analysis? – AI in Social Media

Not so long ago, AI seemed like a concept straight out of a science fiction movie. Nowadays, we see it virtually everywhere. Manufacturing, healthcare, finance, transportation, social media—all of these industries are based on AI to a great extent. Another sector which benefits from AI and machine learning is marketing. AI has a hand in a massive amount of our marketing activity from putting keyword clusters together and utilising chatbots to personalisation and text analysis.

One of such uses of AI and machine learning is sentiment analysis. Innovative marketers use this to their advantage to monitor brand reputation, gather feedback and avoid PR crises. Here’s how sentiment analysis works, including the different types, the benefits, and the best tools.

Defining sentiment analysis

Put merely; sentiment analysis is the practice of defining whether a statement has a negative, positive, or neutral sentiment. More advanced sentiment analysis tools have the power to establish whether the message is emotionally sad, happy, …

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Social Media Marketing

How Airrack Turned $20,000 in Debt into 1M YouTube Subscribers [Video]

@airrack has a fascinating story so last week I invited him over, we ordered some tacos and rosé, and hopped in the jacuzzi to shoot the shit about his YouTube growth, businesses and life story.🔔 Subscribe to the channel for more videos to help you on your entrepreneurship journey: https://www.youtube.com/channel/UCF2v8v8te3_u4xhIQ8tGy1g?sub_confirmation=1==Resources==🦊 Get weekly marketing tips from me straight to your inbox: https://sendfox.com/noah👪 Join my Facebook Community to discuss entrepreneurship with others: https://okdork.com/group/📈 Find the BEST software tools to run your business: https://social.appsumo.com/browse-appsumo