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Ecommerce

What is dropshipping, and why do people do it? [Video]

With non-essential retailers currently closed, people looking for retail therapy have had to turn to online shopping.

Websites and apps that encourage the creativity of individual sellers, like Depop, Etsy and eBay, have boomed over lockdown.

But if you’re wondering why your parcel has taken longer than expected – or you’re considering setting up your own business – you might have heard of dropshipping.

It’s not a new method of selling products, but online commerce has exacerbated the method: so what exactly is dropshipping?

What is dropshipping?

Dropshipping is a way of selling items that doesn’t require a shop to keep the items it sells in stock.

The seller acts as a middleman – purchasing an item from a third party after they’ve ‘sold’ it, and then shipping it directly to the customer.

The item itself is never handled by the seller, although this may not be obvious to the person buying it.

The assumption, especially on sites that seemingly work with small …

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Ecommerce

Hoddie for girls online shopping [Video]

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Ecommerce

Fundamentals of Link Building for Ecommerce & Affiliate Sites in 2021 [Video]

Looking to boost your ecommerce and affiliate site’s search visibility in 2021? Start building links to your category, product and affiliate review pages.Register now for the next sponsored Search Engine Journal webinar. Kevin Rowe, Founder of PureLinq, reveals the fundamentals of link building for ecommerce and affiliate sites in 2021. In this presentation, you will learn:- How to properly vet site quality to maximize the impact of your link building efforts.- How to select ecommerce or affiliate pages for link building based on analysis.- Details on how to secure links to product category or review pages with the most effective link building strategy – unlinked brand mentions.Prospecting and securing critical category or commercial page links play a major role in driving rankings in competitive fields. Rowe, who has built link building campaigns for Fortune 500 companies, luxury hospitality brands, a large variety of affiliate sites, and ecommerce clients, shares tips to make the process less tedious and more efficient.