What can you do to improve your social media selling ability?
In this interview Matt Lahood, CEO of The Agency, shares the names of some superstar agents that use social media exceptionally well to sell not only properties but themselves to prospective vendors.
Matt highlights the power entertaining your followers has in helping you to stand out from other competing real estate agents. He also shares tips on how to talk to your clients about their marketing budgets. Adds that social media should most definitely be part of your marketing mix, and that letterbox drops are a lazy way to connect with your community.
Matt tells a story about how a short video testimonial helped secure one agent’s next client alongside his personal views on the power of video over photos in your social media posts.
Click below to watch the video.