As traditional, interruption-based advertising becomes less effective, marketers are under increased pressure to create engaging, high-quality content that stands out from the competition.
Visually has met these needs for the past four years by pairing brands with top creative talent, and giving them the tools they need to make content creation fast and affordable. But creating great content is only part of the marketing puzzle.
Brands need to leverage an array of data sources to anticipate what the right content will be. They need to deliver their content across the right channels, find ways to scale and amplify their efforts, and they need to measure and optimize results across channels.
That’s why I’m excited to announce that Visually has been acquired by Rock Content, the leading content marketing platform. Together, we’re committed to transforming marketing to make it much more effective.
Bringing data science and content together — at scale
Our long-term vision has always been to provide marketers with one …