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Digital Marketing

Two Changes at Google and How They Affect Your Procedure Pages [Video]

As Google strives to better understand exactly what a searcher may be looking for, the harder it can seem to achieve and maintain page one rankings within search results. In our latest blog, CEO Ryan Miller discusses two changes impacting how search result rankings appear on Google and what this may mean for you and the content on your website.

Follow along to learn how you can best optimize your website content for success within search results and what to expect from Google in the months to come.  

Video Transcription:

Hey everyone and welcome back, it’s Ryan Miller with Etna Interactive and we’re going to talk today about Google and two changes, one that’s already here and one that’s about to come, that may impact how you approach the writing for your procedure pages.

Now over the last couple of weeks, I’ve been in conversation with two of our newest clients, let’s …

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Digital Marketing

Analog Corner #307: HiFiction X-Quisite ST, AC Power, PS Audio [Video]

I'm an audiophile and live in North Americaseems like a perfect fit for the Facebook group Audiophiles - North America, right? Wrong! On my first visit, I noticed that a group member had asked for speaker cable suggestions. Another member posted a picture of a 100' spool of 16-gauge lamp cord costing $14, accompanied by the suggestion "This is all you need." The implication: That's all anyone needs, because cables are "snake oil. I responded, "Do you think the people marketing this product considered inductance, capacitance, and resistance?"

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Digital Marketing

Aesthetics! In demand but not often understood, having a good designer work on your website or assets is essential for your company's success. What do you do when an inciting tweet takes you to a janky website? You click away ASAP. In this episode, host Christopher Tompkins sit's down with Natalie Sharma, a digital design consultant and the founder and creative director of Pixetal, to talk about how design and success go hand in hand. How much does a fully designed website cost? Do you own what a designer makes for you? These questions and more are answered in this episode! --- Connect with The Social Marketing Academy: www.Twitter.com/GoSocialAcademy https://Apple.co/2KnGM8Z --- Connect with Christopher Tompkins: www.Twitter.com/chrisgoagency www.Linkedin.com/in/chrisgomedia/ --- Connect with Natalie Sharma and Pixetal here: https://www.Pixetal.com/ https://www.LinkedIn.com/in/nataliegsharma/ https://www.Instagram.com/pixetalstudio/ --- The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below: www.GoSalesAndMarketing.com www.Facebook.com/TheGoAgency www.Twitter.com/TheGoAgency www.LinkedIn.com/company/the-go-agency www.Instagram.com/TheGoAgency