Top 5 Sponsored YouTube Videos of 2014
With over 1 billion users and hundreds of millions of hours of video being watched daily, YouTube is a marketing powerhouse that with advertisers, agencies, and brands racing to capture audience, engage innovative ways, and collaborate with YouTubers, channels and creators. According to YouTube statistics, more than a million advertisers are using Google ad platforms to reach their audience. However brands that collaborate extensively with influencers, YouTubers and creators to conceive and design branded content and campaigns are the primary players in the industry (see our post on three ways to create branded content). Below are some of the top branded content YouTube videos of 2014.
Devin Supertramp + Speed Stick
Devin Supertramp is known for taking risks and going on adventures with his camera and friends. For this video, Speed Stick GEAR worked with Devin to create a piece of branded content that would get audiences titillated and evoke sentiment …