Influencer marketing is now a mainstream form of marketing. It is one of the most popular ways for businesses to distribute content on social media to a far wider audience than their own. As long as brands select suitable influencers, they receive very positive rates of return on their influencer marketing expenditure.
However, like all industries, influencer marketing is evolving. The world of influencer marketing is very different now from what it was four years ago. Even if you have successfully tried influencer marketing in the past, it makes sense to upskill and learn what is happening in the world of influencer marketing.
There are now many influencer marketing events planned around the globe. Many of these cater to a broader audience, for example, social media marketing, but they include influencer marketing in the topics they cover.
Here are the leading events that should help you in 2021 to learn …