Digital Marketing

Threepipe Reply launches Creative Decay tool for improved social media and creative investment planning [Video]

Brand performance agency Threepipe Reply has launched a Facebook and Instagram campaign planning tool that enables brands to gain valuable insights as to the correct media and creative investments to hit performance KPIs.

Creative assets used for prospecting or retargeting strategies become less effective or ‘wear out’ over time, resulting in lower performance results.

This tool allows brands to better understand how quickly creative assets will begin to lose effectiveness, depending on existing media spend, audience targeting and creative asset variables.

Threepipe’s Creative Decay tool uses historical performance data from a brand’s own social channels, combined with predictive analytics to recommend alternative media and creative strategies to deliver performance uplifts.

The tool demonstrates different performance outcomes, dependent on relative investment between media and creative asset development, and the number and frequency of creative asset placements over a campaign period.

The Creative Decay tool considers the cost of creative asset development …

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Digital Marketing

"I need a CRM!" PLUS Using Facebook Ads To Boost Your Marketing; Best Tips For Door-Knocking. #17 [Video]

Live Group Coaching #17: Leveraging Systems and Payroll to Reclaim Your Time While Growing Your Real Estate BusinessJoin our Facebook community: Chad's Probate Real Estate Certification class: https://course.probatemastery.comFull Show Notes, podcast streams, and links to all books, content, and other resources mentioned: Segments:00:00 Introductions1:23 Pitching A Consultation With A Registered Investment Advisor03:10 Reclaiming Your Time: How To Delegate Tasks and Find Work-Life Balance9:01 Business Line of Credit Through Community Banks11:57 What Would You Do With 20 Added Work Hours THIS WEEK?13:48 The Buffer of Courage - Leveraging Payroll to Scale Your Business15:59 Yes, You Need A Real Estate CRM!35:54 Should I Outsource Door-Knocking?39:10 Door-Knocking: Best Practice Tips44:56 Why You Should Track Your Projected Cash Flow53:47 Using Facebook Ads to Boost Your Organic Content Marketing Strategy58:46 How to Network with High-Net-Worth Individuals 1:01:53 Success Story! Corey Takes 5 Listings This Week!1:06:18 Gary Nash: How I Set Up My YouTube ChannelPodcast stream: new to Probate? Check out our Probate 101 Guide: Estate Professionals Mastermind free on Facebook: mastermindChad's Probate Mastery study-on-demand course: #realestatescripts #realestate