Google is at it again, issuing warnings as per usual…but this one is good if you’re a company who wants to be found online using white hat SEO tactics. The search engine’s latest news is a warning against thin or scraped content that doesn’t add significant value to the user.
Chris Nelson on the Google search quality team said that affiliates that produce thin content or use scraped content and little to no value on their website may get a penalty for defying Google’s quality guidelines. You can learn more on the Google Webmaster blog.
But What Does This Have to Do With Me?
That’s a fair question. Perhaps you don’t have an affiliate website or run a spammy video website. Maybe you’re a home services company and you simply want to rank better on Google so you can get more leads. Maybe …