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Digital Marketing

The WIR: Ofcom Warns Radical Shakeup is Required to Save UK Broadcasters, ITV Joins CFlight, and US Government Sues to Break Up Facebook [Video]

In this week’s Week in Review: Ofcom warns UK broadcasters’ futures are at risk, ITV signs up to CFlight, and the FTC sues to break up Facebook. To receive an update on the industry’s top stories every Friday, sign up to the weekly Video Round-Up.

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Traditional UK Broadcasting Won’t Survive without Help says Ofcom
The UK’s communications regulator Ofcom warned this week that traditional UK broadcasting is unlikely to survive the competitive pressures it faces in the online world, unless broadcasting laws and regulation are overhauled and broadcasters speed up their transformation for the digital age.

Ofcom said its studies show that consumers still value the role of public-sector broadcasters, but that PSBs nonetheless find themselves at a critical juncture as audiences migrate away from traditional PSB channels.

Ofcom said radical law changes are needed to protect PSBs, calling for “a new framework to establish clear goals for public service broadcasters, with greater choice over how they …

 

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Digital Marketing

Analog Corner #307: HiFiction X-Quisite ST, AC Power, PS Audio [Video]

I'm an audiophile and live in North Americaseems like a perfect fit for the Facebook group Audiophiles - North America, right? Wrong! On my first visit, I noticed that a group member had asked for speaker cable suggestions. Another member posted a picture of a 100' spool of 16-gauge lamp cord costing $14, accompanied by the suggestion "This is all you need." The implication: That's all anyone needs, because cables are "snake oil. I responded, "Do you think the people marketing this product considered inductance, capacitance, and resistance?"

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Digital Marketing

Aesthetics! In demand but not often understood, having a good designer work on your website or assets is essential for your company's success. What do you do when an inciting tweet takes you to a janky website? You click away ASAP. In this episode, host Christopher Tompkins sit's down with Natalie Sharma, a digital design consultant and the founder and creative director of Pixetal, to talk about how design and success go hand in hand. How much does a fully designed website cost? Do you own what a designer makes for you? These questions and more are answered in this episode! --- Connect with The Social Marketing Academy: www.Twitter.com/GoSocialAcademy https://Apple.co/2KnGM8Z --- Connect with Christopher Tompkins: www.Twitter.com/chrisgoagency www.Linkedin.com/in/chrisgomedia/ --- Connect with Natalie Sharma and Pixetal here: https://www.Pixetal.com/ https://www.LinkedIn.com/in/nataliegsharma/ https://www.Instagram.com/pixetalstudio/ --- The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below: www.GoSalesAndMarketing.com www.Facebook.com/TheGoAgency www.Twitter.com/TheGoAgency www.LinkedIn.com/company/the-go-agency www.Instagram.com/TheGoAgency