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The WIR: French Court Orders Google to Negotiate with Publishers, WFA Finds Advertisers’ Confidence Returning, and the CMA Asks to Investigate O2/Virgin Merger [Video]

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In this week’s Week in Review: A French court orders Google to negotiate with publishers, the WFA charts advertisers’ rising confidence, and the CMA asks to investigate O2 and Virgin’s £31 billion merger. To receive an update on the industry’s top stories every Friday, sign up to the weekly Video Round-Up.

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French Court Orders Google to Negotiate Payments with Publishers
A French appeals court this week ruled that Google must open talks with publishers about paying to use their content. The ruling is based on EU copyright laws, which allow publishers to demand payments for snippets of their news shared within aggregator services like Google News.

Over the past few months pressure has been ramping up for Google to negotiate with publishers. The Australian government is working on new legislation which would similarly force Google to open talks with publishers.

Google has begun making some concessions, last week pledging $1 billion to publishers globally through a new …

 

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Affiliate Marketing Tutorial For Beginners In Hindi using Free Facebook Traffic [Video]

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