Since the dawn of COVID-19, brick-and-mortar retail has been thrust into yet another level of disruption. From e-commerce to mobile to social media to apps to a global pandemic, retail can’t seem to catch a break. But now, maybe they can.
Consumers are now, not only increasingly digital first, they’re bound by a somatic marker that is COVID-19. The future of retail isn’t what it used to be.
In this 50 minute, yes, almost one hour, conversation with Alicia Esposito of Retail Touchpoints, we explore known and unknown dynamics at play for retailers in what I’m calling the “Novel Economy.” If you care about the future of retail and the evolution of consumerism, I promise this is worth your time. It’s definitely not for those with limited spans of time looking for the “top 10” list of platitudes. It is for the real change agents aiming to build the future…today.