Targets pandemic holiday strategy pays off with strong sales [Video]

Post author By Curator
Post date January 13, 2021

A Target employee places a curbside pickup purchase into the trunk of a customer's car in Jackson, Miss., on Nov. 5, 2020.

Rogelio V. Solis/The Associated Press

Target’s strong sales streak extended through a pandemic-shrouded holiday season after a hard push online and an increased effort to provide alternatives to customers who are trying to minimize risk.

The retailer reported Wednesday that online sales surged 102% between November and December. Sales at its stores opened for a least a year rose 4.2%. Customer traffic rose 4.3%, and the average amount of sales per customer rose 12.3% as they consolidated trips to different stores during the pandemic.

And changes made during the pandemic once unthinkable have worked so well that they may become the new norm.

Story continues below advertisement

For example, Target closed all of its stores on Thanksgiving, traditionally the starting gun for the holiday season, rolling out discounts and specials early and over a broader period to …

Tags Customer, E-commerce, Earnings, Holiday Sales, Marketing Strategy, Marketing Tips, Online, Onlinemarketing, Pandemic, Period, Retail, Revenue, Sale, Sales, STORE, Stores, Target, Thanksgiving

Most Popular Posts Today

Online Marketing

Free SWOT Analysis Maker - Create a SWOT Analysis [Video]

Post author By Curator
Post date January 13, 2021

With our free online SWOT analysis generator, you can design a beautiful SWOT analysis in minutes, without having to be a professional designer.

Tags Marketing Strategy, Marketing Tips, Onlinemarketing

Online Marketing

Cause-Driven Marketing Automation Consultancy | Mod Girl Marketing [Video]

Post author By Curator
Post date January 13, 2021

Mod Girl's cause-driven marketing automation services help companies have a bigger impact by automating crucial marketing and communications tactics needed to reach a wider audience.

Tags Onlinemarketing

Most Popular This Week

Affiliate Marketing For Beginners Without Any Investment | Make Money Online [Step-By-Step Tutorial] [Video]

Online Marketing

Post author By Curator
Post date January 13, 2021

Onlyfans: Subscribe to FaceTime King Wes#1 way to make $10,000 per month: First 11 peeps who get it, Ill email your offer to my list of 200kAffiliate Marketing For Beginners WIthout Any Investment | Make Money Online Get Wesley Virgin's meditation that made him VERY Wealthy: Online

Tags Affiliate Marketing Video Tutorials, Onlinemarketing

GoDaddy celebrates Real UK Entrepreneurs in their Latest Creative Campaign Marketing Communication News [Video]

Online Marketing

Post author By Curator
Post date January 13, 2021

Running a small business is like riding the most inspiring, challenging roller coaster in the world. In January 2020 GoDaddy launched two new TV spots which told the stories of small businesses in the UK. For 2021, they are building on that same idea with a new creative campaign that showcases the creativity and resilience of authentic customers and reinforcing GoDaddy as the helping hand through a business online journey.

Tags Go Daddy, James Eadie, Onlinemarketing, Ross Neil, VCCP

This vlog contains an auto-curated collection of videos. The videos in this vlog do not necessarily reflect our opinion.