Categories
Video Content Marketing

The global standard in digital marketing training | DMI PRO | Digital Marketing Institute [Video]

Boost your career and Stay Relevant with the world’s most recognized Digital Marketing diploma. https://digitalmarketinginstitute.com/students/courses/professional-diploma-in-digital-marketingContinuously updated content means you’ll get cutting-edge digital marketing and soft skills, always. Learn Google Ads, social media marketing, SEO and much more. Become a certified digital marketing professional with DMI.The global standard in digital marketing certification!The Digital Marketing Institute delivers unparalleled learning experiences. Gain an internationally recognized digital marketing certification. Develop your digital skills and advance your marketing career.Learn world-class knowledge. Develop skills in key marketing disciplines. From PPC to SEO, Analytics, Social Media, and more. Join our global members and get the skills that employers want and make your impact.Why choose Digital Marketing Institute?DMI is the proven global standard for digital marketing certification. We operate in 100+ countries and work with the global marketing teams of blue-chip brands and with the world’s leading education brands.Our programs are developed with our council of leading global marketers, so they are built and validated by industry, for the industry.#digitalmarketing #digitalmarketingcourse #digitalmarketingcareer #education #socialmedia #seo #ppc #DMIPRO #DigitalMarketingInstitute #GoogleAnalytics #marketingWebsite – https://digitalmarketinginstitute.comLinkedIn – https://www.linkedin.com/school/digital-marketing-institute/Facebook – https://www.facebook.com/DigitalMarketingInstitute/Twitter – https://twitter.com/dmigroupInstagram – https://www.instagram.com/dmigroup/

Categories
Video Content Marketing

The Member Showcase with Vahida Maric | Digital Marketing Institute [Video]

DMI presents ‘The Member Showcase’ Share Your Voice. Tell Your Story. Make an Impact. The Digital Marketing Institute speaks to DMI Member Vahida Maric. Vahida completed the DMI Pro in 2018 while building her own online consultancy business, ‘BY MARIC’. She helps traditional businesses to thrive online by working with them to build a solid online strategy.We talk about her career experience and background working across many industries in both the UK and US before moving into consultancy. Vahida takes time to give us her insights into the pros and cons of freelance life. From managing and generating your own clients to how consultants decide what projects to take on next. She also shares her best advice for keeping productivity up and managing time as a self-employed consultant. This Member Showcase Series is where DMI Members get to #ShowcaseYou and connect with your membership community, your peers, clients, and/or prospective employers. Showcase your knowledge, skills, acumen, and personality in a meaningful and authentic way. Stand Out. Stay Ahead. Be Ahead of the Game. If you are a POWER member and would like to feature in DMI’s Member Showcase, email us: membership@digitalmarketinginstitute.comThe global standard in digital marketing certification!The Digital Marketing Institute delivers unparalleled learning experiences. Gain an internationally recognized digital marketing certification. Develop your digital skills and advance your marketing career.Learn world-class knowledge. Develop skills in key marketing disciplines. From PPC to SEO, Analytics, Social Media, and more. Join our global members and get the skills that employers want and make your impact.Why choose Digital Marketing Institute?DMI is the proven global standard for digital marketing certification. We operate in 100+ countries and work with the global marketing teams of blue-chip brands and with the world’s leading education brands.Our programs are developed with our council of leading global marketers, so they are built and validated by industry, for the industry.#digitalmarketing #digitalmarketingcourse #digitalmarketingcareer #education #socialmedia #seo #ppc #DMIPRO #DigitalMarketingInstitute #GoogleAnalytics #marketingWebsite – https://digitalmarketinginstitute.comLinkedIn – https://www.linkedin.com/school/digital-marketing-institute/Facebook – https://www.facebook.com/DigitalMarketingInstitute/Twitter – https://twitter.com/dmigroupInstagram – https://www.instagram.com/dmigroup/

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Video Content Marketing

Diversity & Inclusion | DMI Roundtable | Digital Marketing Institute [Video]

We are delighted to bring you the first-ever ‘DMI Roundtable’. We were delighted to be joined by your DMI Community POWER Members: Beverly Moore, Callan Swaim, Carson Edwards Jr, Christine Godek, Leah Davis, Rachael Herrmann, Sandhya Asirvatham, and Tracie Culler.Chaired by subject matter expert and founder of Aspire, Paul Farrer we had an active discussion on the topic of Diversity and Inclusion (D&I) in digital marketing, how it impacts career prospects, natural bias, and owning our self-awareness.During the session, we took the opportunity to learn from each other’s knowledge, background, experiences, and opinions across three central topics: – Diversity & Inclusion within Digital Marketing- Diversity & Inclusion and Your Career Prospects- Diversity & Inclusion – Your Self AwarenessThose who participated in the Roundtable were handpicked because they demonstrated a true passion for the subject matter in their application to participate.We are excited to share this discussion with you. ‘The DMI Roundtable’ represents the DMI Community bringing together people from different backgrounds, geographies, industries, and demographics and the output of these sessions provides a unique learning opportunity for us in the DMI Community to benefit and learn from each other.The global standard in digital marketing certification!The Digital Marketing Institute delivers unparalleled learning experiences. Gain an internationally recognized digital marketing certification. Develop your digital skills and advance your marketing career.Learn world-class knowledge. Develop skills in key marketing disciplines. From PPC to SEO, Analytics, Social Media, and more. Join our global members and get the skills that employers want and make your impact.Why choose Digital Marketing Institute?DMI is the proven global standard for digital marketing certification. We operate in 100+ countries and work with the global marketing teams of blue-chip brands and with the world’s leading education brands.Our programs are developed with our council of leading global marketers, so they are built and validated by industry, for the industry.#diversity #inclusion #digitalmarketing #digitalmarketingcourse #digitalmarketingcareer #education #socialmedia #seo #ppc #DMIPRO #DigitalMarketingInstitute #GoogleAnalytics #marketingWebsite – https://bit.ly/2Rdq13mLinkedIn – https://bit.ly/3u9bVP6Facebook – https://bit.ly/3e1foteTwitter – https://bit.ly/3e08rbOInstagram – https://bit.ly/3e4bznf

Categories
Ecommerce

Ahead of the Game Podcast Episode 35: Optimize your eCommerce | Digital Marketing Institute [Video]

In this episode, host Will Francis meets James Williamson of London digital marketing agency 8th Dial who works hands-on with clients to optimize their online stores after they’re up and running. They talk about conversion optimization using heat mapping, the importance of testing and considering the funnel, optimizing your content, and even “the dreaded email popup form”. Subscribe to all DMI Ahead of the Game podcasts on Apple Podcasts or Spotify. And check out the DMI’s extensive knowledge library and join up for free. digitalmarketinginstitute.com/aheadofthegameThe global standard in digital marketing certification!The Digital Marketing Institute delivers unparalleled learning experiences. Gain an internationally recognized digital marketing certification. Develop your digital skills and advance your marketing career.Learn world-class knowledge. Develop skills in key marketing disciplines. From PPC to SEO, Analytics, Social Media, and more. Join our global members and get the skills that employers want and make your impact.Why choose Digital Marketing Institute?DMI is the proven global standard for digital marketing certification. We operate in 100+ countries and work with the global marketing teams of blue-chip brands and with the world’s leading education brands.Our programs are developed with our council of leading global marketers, so they are built and validated by industry, for the industry.#digitalmarketing #digitalmarketingcourse #digitalmarketingcareer #education #socialmedia #seo #ppc #DMIPRO #DigitalMarketingInstitute #GoogleAnalytics #marketingWebsite – https://digitalmarketinginstitute.comLinkedIn – https://www.linkedin.com/school/digital-marketing-institute/Facebook – https://www.facebook.com/DigitalMarketingInstitute/Twitter – https://twitter.com/dmigroupInstagram – https://www.instagram.com/dmigroup/

Categories
Video Content Marketing

The Member Showcase with Lindi Van Heerden | Digital Marketing Institute [Video]

DMI presents ‘The Member Showcase’ Share Your Voice. Tell Your Story. Make an Impact. The Digital Marketing Institute speaks to DMI Member Lindi van Heerden. Lindi completed the DMI Pro in 2018 while running her own online consultancy business and lecturing with one of DMI’s very own educational partnersIn today’s showcase, we talk about her career experience as a digital marketing consultant in both Dubai and the Netherlands while also taking a chance to look back to her time in South Africa as a lecturer and digital marketing manager. Lindi explains the contrast between these markets and offers her key insights into how they need to be approached differently. We drill down into the importance of knowing your market, your audience and focusing on the customer journey.Discussion points also include the relationship between Dubai and Influencer marketing, inclusive marketing in the Netherlands and emerging opportunities for digital marketers in South Africa.This Member Showcase Series is where DMI Members get to #ShowcaseYou and connect with your membership community, your peers, clients, and/or prospective employers. Showcase your knowledge, skills, acumen, and personality in a meaningful and authentic way. Stand Out. Stay Ahead. Be Ahead of the Game. If you are a POWER member and would like to feature in DMI’s Member Showcase, email us: membership@digitalmarketinginstitute.comThe global standard in digital marketing certification!The Digital Marketing Institute delivers unparalleled learning experiences. Gain an internationally recognized digital marketing certification. Develop your digital skills and advance your marketing career.Learn world-class knowledge. Develop skills in key marketing disciplines. From PPC to SEO, Analytics, Social Media, and more. Join our global members and get the skills that employers want and make your impact.Why choose Digital Marketing Institute?DMI is the proven global standard for digital marketing certification. We operate in 100+ countries and work with the global marketing teams of blue-chip brands and with the world’s leading education brands.Our programs are developed with our council of leading global marketers, so they are built and validated by industry, for the industry.#digitalmarketing #digitalmarketingcourse #digitalmarketingcareer #education #socialmedia #seo #ppc #DMIPRO #DigitalMarketingInstitute #GoogleAnalytics #marketingWebsite – https://digitalmarketinginstitute.comLinkedIn – https://www.linkedin.com/school/digital-marketing-institute/Facebook – https://www.facebook.com/DigitalMarketingInstitute/Twitter – https://twitter.com/dmigroupInstagram – https://www.instagram.com/dmigroup/

Categories
Digital Marketing

Ahead of the Game Podcast Episode 34: Get started with Social Commerce | Digital Marketing Institute [Video]

The rise over the last few years of Facebook and Instagram shops – #SocialCommerce – is proof that Social Media is not just a brand channel, it’s an effective commercial channel. Host Will Francis chats with #eCommerce expert Cathal Melinn about what’s unique to this method of selling and marketing, how to integrate with your other channels, where influencers fit in, new directions like WeChat, and of course, how you can get started with Social Commerce.Introduction 00:00Why are people taking e-Commerce more seriously? 00:57How does e-Commerce benefit the social media platform 4:58What products and brands work best with social commerce? 6:23What products sell well using social commerce? 8:04The marketing funnel 10:32Paid social vs organic social 15:26Cost-per-acquisition 19:10How can I get started with social commerce? 20:50What are the key platforms for social commerce? 26:00Are promotional channels reliant on social ads? 32:48Influencers and social commerce 34:36What does the future of social commerce look like? 40:21The global standard in digital marketing certification!The Digital Marketing Institute delivers unparalleled learning experiences. Gain an internationally recognized digital marketing certification. Develop your digital skills and advance your marketing career.Learn world-class knowledge. Develop skills in key marketing disciplines. From PPC to SEO, Analytics, Social Media, and more. Join our global members and get the skills that employers want and make your impact.Why choose Digital Marketing Institute?DMI is the proven global standard for digital marketing certification. We operate in 100+ countries and work with the global marketing teams of blue-chip brands and with the world’s leading education brands.Our programs are developed with our council of leading global marketers, so they are built and validated by industry, for the industry.#digitalmarketing #digitalmarketingcourse #digitalmarketingcareer #education #socialmedia #seo #ppc #DMIPRO #DigitalMarketingInstitute #GoogleAnalytics #marketingWebsite – https://digitalmarketinginstitute.comLinkedIn – https://www.linkedin.com/school/digital-marketing-institute/Facebook – https://www.facebook.com/DigitalMarketingInstitute/Twitter – https://twitter.com/dmigroupInstagram – https://www.instagram.com/dmigroup/

Categories
Video Content Marketing

Oakland University Discuss the Benefits of Partnering with DMI | Digital Marketing Institute [Video]

Don’t let your institute get left behind!Amy Olind from Oakland University discusses the benefits of adding DMI Programs to their continuing education portfolio.The DMI Certified Digital Marketing Professional Program carries a dual certification with the American Marketing Association. Graduates become CDMP certified from DMI and Professional Certified Marketers (PCM) from AMA upon successful completion of the program and assessment.Our partner institutions can deliver our programs through a wide range of delivery methods including synchronous/asynchronous & online/classroom. Whatever delivery mode suits your institute and students the best.Keep your staff and students engaged with access to DMI Membership with insights and resources from the worlds leading brands and subject matter experts.Enhance student employability with a global certification recognized by the worlds leading employers.Visit our site to find out how we can help your institute get ahead of the game!https://digitalmarketinginstitute.comIntroduction 00:00Tell us a bit about yourself 00:51What would be the most popular short courses at Oakland University? 1:38Tell us about your observation of digital marketing in education 2:08How did you hear about DMI? 3:04What areas in the US do you provide courses in? 4:17Is certification important to employers? 5:45Tell us about the employers you work with 6:43What DMI features do you find useful? 7:40How have you found the activation process? 8:50When are you looking to launch? 9:40Have your trainers looked at the DMI content? 10:26How have you found DMI Membership? 11:35What do you think the feedback will be that you will receive? 12:27Are there many digital marketing jobs in Oakland? 13:33 The global standard in digital marketing certification!The Digital Marketing Institute delivers unparalleled learning experiences. Gain an internationally recognized digital marketing certification. Develop your digital skills and advance your marketing career.Learn world-class knowledge. Develop skills in key marketing disciplines. From PPC to SEO, Analytics, Social Media, and more. Join our global members and get the skills that employers want and make your impact.Why choose Digital Marketing Institute?DMI is the proven global standard for digital marketing certification. We operate in 100+ countries and work with the global marketing teams of blue-chip brands and with the world’s leading education brands.Our programs are developed with our council of leading global marketers, so they are built and validated by industry, for the industry.#digitalmarketing #digitalmarketingcourse #digitalmarketingcareer #education #socialmedia #seo #ppc #DMIPRO #DigitalMarketingInstitute #GoogleAnalytics #marketingWebsite – https://digitalmarketinginstitute.comLinkedIn – https://www.linkedin.com/school/digital-marketing-institute/Facebook – https://www.facebook.com/DigitalMarketingInstitute/Twitter – https://twitter.com/dmigroupInstagram – https://www.instagram.com/dmigroup/

Categories
Video Content Marketing

Ahead of the Game Podcast Episode 29: Conversational Commerce | Digital Marketing Institute [Video]

Conversational Commerce (C-Com) is about using smart automation and conversational tactics in your marketing. Host Will Francis chats with expert Paul Ace of Amplify C-Com about how the conversation should work as a deft balance of human vs automated experience, how it applies through the funnel both for B2B and B2C, micro-commitments, and, as always, the importance of data.Interested in becoming a DMI Member?:https://bit.ly/3v7wETgIntroduction 00:00What is Conversational Commerce? 1:10Do we know where the hand-off from automation to human contact is? 3:04What is the benefit of C-Com? 4:33Are there any limitations when it comes to stability? 7:00What tools can you use to help with your automation for C-Com? 9:50Does C-Com only work for e-commerce companies? 11:21How did you get into Conversational Commerce? 16:30What tools can you use to build a chatbot? 21:25Can you give us an overview of the system you use for your site? 23:55Can a sole trader with almost no budget use these systems? 28:50What is the most dramatic turnaround example you can give from someone who had no knowledge of C-Com, to now using it? 30:09What 3 things can people do to improve their business results using conventional tactics? 32:55The global standard in digital marketing certification!The Digital Marketing Institute delivers unparalleled learning experiences. Gain an internationally recognized digital marketing certification. Develop your digital skills and advance your marketing career.Learn world-class knowledge. Develop skills in key marketing disciplines. From PPC to SEO, Analytics, Social Media, and more. Join our global members and get the skills that employers want and make your impact.Why choose Digital Marketing Institute?DMI is the proven global standard for digital marketing certification. We operate in 100+ countries and work with the global marketing teams of blue-chip brands and with the world’s leading education brands.Our programs are developed with our council of leading global marketers, so they are built and validated by industry, for the industry.#digitalmarketing #digitalmarketingcourse #digitalmarketingcareer #education #socialmedia #seo #ppc #DMIPRO #DigitalMarketingInstitute #GoogleAnalytics #marketingWebsite – https://bit.ly/3vep2ytLinkedIn – https://bit.ly/3et24wzFacebook – https://bit.ly/2QqxewOTwitter – https://bit.ly/3vdkHvhInstagram – https://bit.ly/2QUCY1x

Categories
Video Content Marketing

AMI endorses DMI PRO | Team up with the Australian Marketing Institute | Digital Marketing Institute [Video]

Boost Your Career. Get Certified and Stay Relevant with the only professional certification endorsed by Australian Marketing Institute.With the largest network of marketers across Australia, the Australian Marketing Institute (AMI) has been supporting the career progression of members and advancing the marketing profession since 1933.Digital Marketing Institute is the only international partner and DMI PRO is the only professional certification endorsed by AMI. Endorsement means that the AMI recognizes the quality and value of DMI PRO to the marketing profession and the impact on a learner’s knowledge and skills to perform in their job role.Enroll in our DMI PRO course to get in the digital marketing game, and receive 12 months AMI membership.Sign up now!The global standard in digital marketing certification!The Digital Marketing Institute delivers unparalleled learning experiences. Gain an internationally recognized digital marketing certification. Develop your digital skills and advance your marketing career.Learn world-class knowledge. Develop skills in key marketing disciplines. From PPC to SEO, Analytics, Social Media, and more. Join our global members and get the skills that employers want and make your impact.Why choose Digital Marketing Institute?DMI is the proven global standard for digital marketing certification. We operate in 100+ countries and work with the global marketing teams of blue-chip brands and with the world’s leading education brands.Our programs are developed with our council of leading global marketers, so they are built and validated by industry, for the industry.#digitalmarketing #AMI #australianmarketinginstitute #digitalmarketingcareer #education #socialmedia #seo #ppc #DMIPRO #DigitalMarketingInstitute #GoogleAnalytics #marketing #digitalmarketingcourseWebsite – https://bit.ly/3dAIuiOLinkedIn – https://bit.ly/3dFFimiFacebook – https://bit.ly/3sy8pfmTwitter – https://bit.ly/3tKt2XiInstagram – https://bit.ly/3tDKtZv

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MondoPlayer

Free Call with Video Marketing Expert

Now is the time to be thinking about your business’s future. Take this opportunity to build a following, get people into your sales funnel and nurture the relationships so they’ll buy from you when they’re ready. If you’d like to see how an Automated Video Curation strategy can work for you, book a free call […]