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Online Marketing

3 SEO Trends in Automation for 2021 (Trend #3 Is Coming Sooner Than You Think) [Video]

People are starting to use AI and machine learning much more. And everyone’s always talked about machine learning and AI, and it’s the buzz, and you can have computers write content for you, so you don’t have to write content as a marketer or when you’re putting products online. And I have to say, the quality still isn’t there, but we’re really close. RESOURCES & LINKS: ____________________________________________A Step-by-Step SEO Strategy For Beginners | Getting Traffic With Old and New Websites: https://youtu.be/Eh6nlUyqP4M10 Post Pandemic Marketing Tips for Small Businesses | Turn Your Business Around Through Marketing: https://youtu.be/XPyEjqwy-JYShopify: https://www.shopify.com/Ubersuggest: https://neilpatel.com/ubersuggest/____________________________________________The big thing which everyone knows is everything’s moving online. And if you see what people are talking about, a lot of people are just like, “Yeah, everyone’s buying online be of COVID, but after COVID, everything’s going to go back to normal. And I have this conception, and a lot of people also agree with this, but I have this conception that what would’ve happened five years from now of more people adapting online, it just got pushed forward due to COVID. So that’s the first big trend that we’re seeing. McKinsey has this whole video and report about this kind of stuff. It’s quite interesting. They actually even ran commercials, I think, on YouTube about it. But you know, before COVID, commerce… When I’m talking about commerce, I’m not just talking about Amazon, I’m talking about commerce, like accounting, people getting business online, all that kind of stuff. Roughly, 12% of commerce was done online. The rest was done offline. It was still a really small portion. Now you got people like my parents who are just like, “Wow, we knew about Amazon, but we’re buying, it’s cheaper than going to Target,” or cheaper than going to Ralph’s, or wherever they go to buy stuff. And they’re like, “And sometimes, they deliver it in the same day for free.” There’s prime and stuff. My parents don’t get the concept that are on my accounts, so they think it’s quote-unquote free. But I’ve had it like 100 or $200 or whatever it is.And so that’s the first big trend. The second big trend that we’re seeing is people are starting to use AI and machine learning much more. And everyone’s always talked about machine learning and AI, and it’s the buzz. And you can have computers write content for you, so you don’t have to write content as a marketer or when you’re putting products online.Now, I’m not saying you can automate everything, but you can take out a lot of aspects and have a lot of these tools do things for you that we would’ve done manually. And I think that’s what’s amazing. Here’s a good example of this, I have this SEO tool called Ubersuggest, and you can use a lot of the tool for free. The majority of the tools are actually given away for free. And I gave my team initiative for 2021. See, when people do SEO, you have to go and modify your code and type in all this stuff. And it gets complicated for most people, and they don’t have staff, or they don’t know how to code. And I gave my team objective, and I said, “In 2021, I want it where someone can put a JavaScript;” just like you do a Google Analytics, you put this little code on your website, and it tells you how many visits you get in Google analytics; and I’m telling them I want people to be able to put up a little code on their website. If they’re on WordPress or something, they just click a button, and they install a plugin. Like make it super simple. With the Shopify, same thing. And do it where that little code can modify all their other code on their website, so they don’t actually have to make the majority of their own SEO changes. So imagine saying, instead of telling your developer, “Hey, go make all these changes.” What happens if the tool did 60, 70, 80% for you? 100% is going to be tough right now, but let’s say 60, 70, 80%? You may not get as good as results compared to if you did manually, but if the tool did the majority of it, you’re better off than doing nothing. And then you can always have a human go do the remaining portion that can be done in an automatic way. And you’re going to be better off because you just saved money, and you did it more efficiently. If you need help growing your business check out my ad agency Neil Patel Digital @ https://neilpateldigital.com/ Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.Find me on Facebook: https://www.facebook.com/neilkpatel/On Instagram: https://instagram.com/neilpatel/#SEO #NeilPatel #DigitalMarketing

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Online Marketing

What To Expect From SEO Technology in 2021 [Video]

Right now the biggest way to gain traffic isn’t to just go out there and do what everyone else is doing. It’s a translate your content and update your content. See the majority of the world doesn’t speak English as you already know but the majority of the content on the web is in English.RESOURCES & LINKS: ____________________________________________Ubersuggest: https://neilpatel.com/ubersuggest/What are the MAJOR changes in SEO for 2021?: https://studio.youtube.com/video/RjIs4S2z1W0/edit7 SEO Experiments to Test in 2021: https://studio.youtube.com/video/o_S2uyuLiFw/edit____________________________________________Then you’re going to be selling something that people don’t need. So the best place to look is what problems are people facing and how can you solve them? And ideally your solution needs to be easy to use and affordable. And if you can do those two things, that’s great. You got to keep pushing forward, you got to put in the time you got to put in the energy and if you don’t do that, it’s hard to succeed. I’ve found certainly in my own life that the initial goal for me was always, okay I want to pursue money and I want to find money. And that was kind of the superficial idea of what success actually is. So what tends to happen is you try stuff and eventually it leads you down a path of what you’re naturally better at, what you enjoy, what you’re passionate about. For example, I started a job board. I got no visitors to my job board. I paid some marketing companies. They didn’t do well. I lost my money. So I had no choice, but to learn how to do it. And as I started doing it, I fell in love with it. And that became my passion.So I use tools like Ubersuggest look at keyword volume and then I just blanket the web with anything someone’s searching for related to my space. That’s a real strategy. And that’s, that’s actually similar to how I launched my YouTube channel. I preach that all the time. Is that finding that what people are searching for I often say that look at what your competitors that their followers are actually posting in the comment section and what they’re asking for there for your competitors. So actually create content about and it’s usually the content that they are afraid that it’s too valuable to actually put out which then paves the way for someone else to come across and actually create that content that everybody is actually screaming for and desiring. If you need help growing your business check out my ad agency Neil Patel Digital @ https://neilpateldigital.com/ Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.Find me on Facebook: https://www.facebook.com/neilkpatel/On Instagram: https://instagram.com/neilpatel/https://youtu.be/utRVs85Q2Cs#SEO #NeilPatel #DigitalMarketing

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Free Call with Video Marketing Expert

Now is the time to be thinking about your business’s future. Take this opportunity to build a following, get people into your sales funnel and nurture the relationships so they’ll buy from you when they’re ready. If you’d like to see how an Automated Video Curation strategy can work for you, book a free call […]