Course Creator Marketing

How to Sell High Value Coaching, Courses, and Community with Wendell Scott – Episode 328 LMScast [Video]

Learn more:’re joined by SaaS Academy sales aficionado Wendell Scott in this episode of the LMScast podcast where we discuss how you can sell high value coaching, courses, and community products. Wendell shares some expert tips for sales in general, but also specifically in the realm of online membership products.If you haven’t yet considered selling a recurring membership option with a community component and a monthly live call component, you’re likely missing out on the recurring revenue value. Instead of constantly chasing new sales, with a recurring revenue model you can much more easily scale your business.An important tip Wendell shares for having a great sales engine is having a very specific target customer. At SaaS Academy they have a very specific customer archetype of B2B SaaS companies. They don’t work with B2B industrial supply companies or B2C service companies – just B2B software companies.Once you have a clear product and target customer laid out, it’s important before even hopping on the phone with your prospects that they really understand who you are, what you do, and how you can help them. If you can lay out a clear statement of who your offer is for and who it is not for, it really helps to clarify who your target customer is to everyone who visits your page. Many online businesses struggle to get traction due to being over generalized and non-specific.To learn more about Wendell Scott and SaaS Academy, be sure to head to They have a free Rocket Demo Builder there that will allow you to give better sales demos and get higher conversions in less time. Thanks for joining us!FREE RESOURCEWordPress LMS Buyers Guide:—Listen to audio shows on this topic…+ Spotify: Apple Podcasts:’s connect on…+ Instagram: Facebook Group: Facebook Page: Twitter: Slack:—SOFTWARE TOOLS MENTIONED IN VIDEO: LifterLMS (FREE DOWNLOAD): LifterLMS=====================We help education entrepreneurs to help their learners achieve desired outcomes, to truly change lives, and make a great living in the process.We help them by creating the software, strategies, community, and training to grow high value online courses or training based membership websites from nothing.The change we want to make is to democratize learning in the digital classroom, to put power in the hands of education entrepreneurs, and help as many people as we can to reach their dreams.We’ll know we are successful when we are seen as the organization that can help any education entrepreneur that is on a mission to help their learners overcome problems, capture opportunity, and make a huge impact in their community.We’ll know we are successful when our education entrepreneurs consistently achieve financial, location, and creative freedom.We’ll know we are successful in the WordPress community when we are seen as the model for how to do freemium in WordPress.We will create our legacy by changing lives for WordPress LMS site building professionals, our customers, thier learners, our families, our communities, and the world in every way we can.The Best WordPress LMS Plugin: to Build an Online Course from Zero and Unlock Freedom: To Build a WordPress LMS Website from Scratch: To Take Payments Online:🔥 Subscribe for more helpful videos:


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