Categories
Course Creator Marketing

How to Sell High Value Coaching, Courses, and Community with Wendell Scott – Episode 328 LMScast [Video]

Learn more: https://LifterLMS.com/We’re joined by SaaS Academy sales aficionado Wendell Scott in this episode of the LMScast podcast where we discuss how you can sell high value coaching, courses, and community products. Wendell shares some expert tips for sales in general, but also specifically in the realm of online membership products.If you haven’t yet considered selling a recurring membership option with a community component and a monthly live call component, you’re likely missing out on the recurring revenue value. Instead of constantly chasing new sales, with a recurring revenue model you can much more easily scale your business.An important tip Wendell shares for having a great sales engine is having a very specific target customer. At SaaS Academy they have a very specific customer archetype of B2B SaaS companies. They don’t work with B2B industrial supply companies or B2C service companies – just B2B software companies.Once you have a clear product and target customer laid out, it’s important before even hopping on the phone with your prospects that they really understand who you are, what you do, and how you can help them. If you can lay out a clear statement of who your offer is for and who it is not for, it really helps to clarify who your target customer is to everyone who visits your page. Many online businesses struggle to get traction due to being over generalized and non-specific.To learn more about Wendell Scott and SaaS Academy, be sure to head to https://www.DanMartell.com/ They have a free Rocket Demo Builder there that will allow you to give better sales demos and get higher conversions in less time. Thanks for joining us!FREE RESOURCEWordPress LMS Buyers Guide: https://lifterlms.com/wordpress-lms-buyers-guide-request/—Listen to audio shows on this topic…+ Spotify: https://open.spotify.com/show/2if9pTv2DcnsT7w3DXVYiK+ Apple Podcasts: https://podcasts.apple.com/us/podcast/lmscast-with-chris-badgett/id919913453Let’s connect on…+ Instagram: https://www.instagram.com/lifterlms/+ Facebook Group: https://www.facebook.com/groups/lifterlmsvip/+ Facebook Page: https://www.facebook.com/lifterlms/+ Twitter: https://twitter.com/lifterlms+ Slack: https://lifterlms.com/slack/—SOFTWARE TOOLS MENTIONED IN VIDEO: LifterLMS (FREE DOWNLOAD): https://lifterlms.com/free/=====================ABOUT LifterLMS=====================We help education entrepreneurs to help their learners achieve desired outcomes, to truly change lives, and make a great living in the process.We help them by creating the software, strategies, community, and training to grow high value online courses or training based membership websites from nothing.The change we want to make is to democratize learning in the digital classroom, to put power in the hands of education entrepreneurs, and help as many people as we can to reach their dreams.We’ll know we are successful when we are seen as the organization that can help any education entrepreneur that is on a mission to help their learners overcome problems, capture opportunity, and make a huge impact in their community.We’ll know we are successful when our education entrepreneurs consistently achieve financial, location, and creative freedom.We’ll know we are successful in the WordPress community when we are seen as the model for how to do freemium in WordPress.We will create our legacy by changing lives for WordPress LMS site building professionals, our customers, thier learners, our families, our communities, and the world in every way we can.The Best WordPress LMS Plugin: https://www.youtube.com/watch?v=jDVvkipF_pgHow to Build an Online Course from Zero and Unlock Freedom: https://www.youtube.com/watch?v=hEQ6KJQi74MHow To Build a WordPress LMS Website from Scratch: https://www.youtube.com/watch?v=Y69XaaJY6HcHow To Take Payments Online: https://www.youtube.com/watch?v=MqNNEXu0FVw🔥 Subscribe for more helpful videos: https://www.youtube.com/channel/UC5cNcNLwaALpCRUYCo6qALg?sub_confirmation=1

Categories
Course Creator Marketing

How to Build a Full Stack Managed WordPress LMS Hosting Company w/ Jonathan Denwood – Ep.326 LMScast [Video]

Learn more: https://LifterLMS.com/We’re joined by successful podcast host and WordPress hosted LMS provider Jonathan Denwood in this episode of the LMScast podcast where he shares insights on the LMS industry and how he’s tackled the challenge of building a full stack managed WordPress hosting company in the past few years.There are three factors Jonathan identifies that make someone successful in the online LMS site building industry:The personal element – Jonathan has dyslexia, and that’s always made him interested in education and the limitations of the education system. He sees the possibilities of online education and training as a great way for people that don’t fit into the established systems to learn in an environment with many teachers and teaching formats.Growing a market – contributing something to the market and being an influencer in the space by best serving a specific type of customer and building out a tool for their specific market needs.Business stickiness – being able to create a product that clients rely on in a good way where they won’t want to leave your service.The personal touch aspect of business is often overlooked with online offerings. Jonathan has incorporated the opposite into his business, where he offers unlimited Zoom meetings with him on any questions that come up in the first month of his service offering. That personal touch is a key for creating a successful service-based product.Be sure to head to https://www.WP-Tonic.com to check out more resources Jonathan has to offer on his podcast and blog. You can book a demo consultation on the WP-Tonic website and fill out a short questionnaire that will really help the WP-Tonic team identify your main pain points and how they can help solve those for you. Thanks for joining us!FREE RESOURCEWordPress LMS Buyers Guide: https://lifterlms.com/wordpress-lms-buyers-guide-request/—Listen to audio shows on this topic…+ Spotify: https://open.spotify.com/show/2if9pTv2DcnsT7w3DXVYiK+ Apple Podcasts: https://podcasts.apple.com/us/podcast/lmscast-with-chris-badgett/id919913453Let’s connect on…+ Instagram: https://www.instagram.com/lifterlms/+ Facebook Group: https://www.facebook.com/groups/lifterlmsvip/+ Facebook Page: https://www.facebook.com/lifterlms/+ Twitter: https://twitter.com/lifterlms+ Slack: https://lifterlms.com/slack/—SOFTWARE TOOLS MENTIONED IN VIDEO: LifterLMS (FREE DOWNLOAD): https://lifterlms.com/free/=====================ABOUT LifterLMS=====================We help education entrepreneurs to help their learners achieve desired outcomes, to truly change lives, and make a great living in the process.We help them by creating the software, strategies, community, and training to grow high value online courses or training based membership websites from nothing.The change we want to make is to democratize learning in the digital classroom, to put power in the hands of education entrepreneurs, and help as many people as we can to reach their dreams.We’ll know we are successful when we are seen as the organization that can help any education entrepreneur that is on a mission to help their learners overcome problems, capture opportunity, and make a huge impact in their community.We’ll know we are successful when our education entrepreneurs consistently achieve financial, location, and creative freedom.We’ll know we are successful in the WordPress community when we are seen as the model for how to do freemium in WordPress.We will create our legacy by changing lives for WordPress LMS site building professionals, our customers, thier learners, our families, our communities, and the world in every way we can.The Best WordPress LMS Plugin: https://www.youtube.com/watch?v=jDVvkipF_pgHow to Build an Online Course from Zero and Unlock Freedom: https://www.youtube.com/watch?v=hEQ6KJQi74MHow To Build a WordPress LMS Website from Scratch: https://www.youtube.com/watch?v=Y69XaaJY6HcHow To Take Payments Online: https://www.youtube.com/watch?v=MqNNEXu0FVw🔥 Subscribe for more helpful videos: https://www.youtube.com/channel/UC5cNcNLwaALpCRUYCo6qALg?sub_confirmation=1

Categories
Course Creator Marketing

How to Design the Perfect Business Model w/ Content, Courses, Coaching, & Community – Ep.325 LMScast [Video]

Find out more at https://podcast.lifterlms.com/Prolific content creator and Divi expert Josh Hall joins us on this episode of the LMScast podcast to discuss how course creators can use community and coaching to further their offers and create a perfect business model that incorporates upsells and recurring revenue through a membership offer.Josh specialized in Divi web design, so he has sort of a niche within a niche of not just WordPress users, but also Divi users. Josh breaks down how over time he designed his perfect business model around content.The two key niches Josh has in his space are people who are brand new to web design, and he teaches people how they can design great websites using Divi, a little CSS, and some other key aspects of the tech side of things. And he has a lot of focus on more advanced courses, like the web design process and SEO (Search Engine Optimization). He also has some content that gets into the business side of running a web design agency and taking it to the next level.Josh and Chris dive into some advice around Josh’s programs and how he can work with his current memberships and courses to start the transition Josh is going through in business, where he’s starting to hire others to help out in the process of content delivery and community.You can learn more about Josh by heading over to https://joshhall.co/ and check out his podcast there which is a mix of design and business related content. He also has a YouTube channel with 23K+ subscribers with all kinds of content around the WordPress and Divi space. Just look up Josh Hall on YouTube, and you’ll find him. Thanks for joining us!FREE RESOURCEWordPress LMS Buyers Guide: https://lifterlms.com/wordpress-lms-buyers-guide-request/—Listen to audio shows on this topic…+ Spotify: https://open.spotify.com/show/2if9pTv2DcnsT7w3DXVYiK+ Apple Podcasts: https://podcasts.apple.com/us/podcast/lmscast-with-chris-badgett/id919913453Let’s connect on…+ Instagram: https://www.instagram.com/lifterlms/+ Facebook Group: https://www.facebook.com/groups/lifterlmsvip/+ Facebook Page: https://www.facebook.com/lifterlms/+ Twitter: https://twitter.com/lifterlms+ Slack: https://lifterlms.com/slack/—SOFTWARE TOOLS MENTIONED IN VIDEO: LifterLMS (FREE DOWNLOAD): https://lifterlms.com/free/=====================ABOUT LifterLMS=====================We help education entrepreneurs to help their learners achieve desired outcomes, to truly change lives, and make a great living in the process.We help them by creating the software, strategies, community, and training to grow high value online courses or training based membership websites from nothing.The change we want to make is to democratize learning in the digital classroom, to put power in the hands of education entrepreneurs, and help as many people as we can to reach their dreams.We’ll know we are successful when we are seen as the organization that can help any education entrepreneur that is on a mission to help their learners overcome problems, capture opportunity, and make a huge impact in their community.We’ll know we are successful when our education entrepreneurs consistently achieve financial, location, and creative freedom.We’ll know we are successful in the WordPress community when we are seen as the model for how to do freemium in WordPress.We will create our legacy by changing lives for WordPress LMS site building professionals, our customers, thier learners, our families, our communities, and the world in every way we can.The Best WordPress LMS Plugin: https://www.youtube.com/watch?v=jDVvkipF_pgHow to Build an Online Course from Zero and Unlock Freedom: https://www.youtube.com/watch?v=hEQ6KJQi74MHow To Build a WordPress LMS Website from Scratch: https://www.youtube.com/watch?v=Y69XaaJY6HcHow To Take Payments Online: https://www.youtube.com/watch?v=MqNNEXu0FVw🔥 Subscribe for more helful videos: https://www.youtube.com/channel/UC5cNcNLwaALpCRUYCo6qALg?sub_confirmation=1

Categories
Course Creator Marketing Ecommerce Shopify

Using Google Tag Manager, Analytics, & Ads for Ecommerce & WordPress LMS Websites – Ep. 324 LMScast [Video]

Learn more: https://lifterlms.com/Brad Redding from Elevar joins us on this episode of the LMScast podcast to discuss how online course creators can work with Google Tag Manager, Google Analytics, and Google Ads for their eCommerce and online course needs. Elevar is the leading analytics and tagging platform built exclusively to help ensure direct-to-consumer brands on Shopify have a data foundation they can trust and scale with. In this episode Brad shares some key tips he’s learned and how they can apply to online course creators looking to navigate the world of advanced analytics tools.Google Tag Manager is a tool you may have heard of. That tool acts as the conduit to all the other tools like Google AdWords, Google Ads, and remarketing tags. It allows you to tag users based on interactions of pages visited on your website. In the CRM (or email list tool) space, the term tag is used to segment your audience. So if a student enrolls in a course, they’d get a tag in your email list tool letting you know they’ve enrolled in case you want to send out offers to enrolled users or opt to not send marketing emails to enrolled users.Google Analytics is a platform that allows you to look at page views, whereas Google Tag Manager offers a bit more depth by showing what videos they interact with, if they submit a form, etc. It also allows you to see conversions based on segments. So if you want to see the conversion rate of people who watched the video, you can see that segment.To learn more about Brad and the great work he and his team are up to, head to https://www.GetElevar.com/ Their product is focused more on Shopify brands rather than WordPress, but it is a great example of conversion-based priorities in the online business space. They also have a blog with some helpful resources on conversion optimization. Thanks for joining us!FREE RESOURCEWordPress LMS Buyers Guide: https://lifterlms.com/wordpress-lms-buyers-guide-request/—Listen to audio shows on this topic…+ Spotify: https://open.spotify.com/show/2if9pTv2DcnsT7w3DXVYiK+ Apple Podcasts: https://podcasts.apple.com/us/podcast/lmscast-with-chris-badgett/id919913453Let’s connect on…+ Instagram: https://www.instagram.com/lifterlms/+ Facebook Group: https://www.facebook.com/groups/lifterlmsvip/+ Facebook Page: https://www.facebook.com/lifterlms/+ Twitter: https://twitter.com/lifterlms+ Slack: https://lifterlms.com/slack/—SOFTWARE TOOLS MENTIONED IN VIDEO: LifterLMS (FREE DOWNLOAD): https://lifterlms.com/free/=====================ABOUT LifterLMS=====================We help education entrepreneurs to help their learners achieve desired outcomes, to truly change lives, and make a great living in the process.We help them by creating the software, strategies, community, and training to grow high value online courses or training based membership websites from nothing.The change we want to make is to democratize learning in the digital classroom, to put power in the hands of education entrepreneurs, and help as many people as we can to reach their dreams.We’ll know we are successful when we are seen as the organization that can help any education entrepreneur that is on a mission to help their learners overcome problems, capture opportunity, and make a huge impact in their community.We’ll know we are successful when our education entrepreneurs consistently achieve financial, location, and creative freedom.We’ll know we are successful in the WordPress community when we are seen as the model for how to do freemium in WordPress.We will create our legacy by changing lives for WordPress LMS site building professionals, our customers, thier learners, our families, our communities, and the world in every way we can.The Best WordPress LMS Plugin: https://www.youtube.com/watch?v=jDVvkipF_pgHow to Build an Online Course from Zero and Unlock Freedom: https://www.youtube.com/watch?v=hEQ6KJQi74MHow To Build a WordPress LMS Website from Scratch: https://www.youtube.com/watch?v=Y69XaaJY6HcHow To Take Payments Online: https://www.youtube.com/watch?v=MqNNEXu0FVw🔥 Subscribe for more helful videos: https://www.youtube.com/channel/UC5cNcNLwaALpCRUYCo6qALg?sub_confirmation=1

Categories
Course Creator Marketing

Discovering Superflow w/ a Mindset Reset w/ Meditation & Mindset Mentor Emma Goldie – Ep.321 LMScast [Video]

Find out more at https://podcast.lifterlms.com/Mindset, lifestyle, and meditation mentor Emma Goldie joins Chris Badgett on this episode of the LMScast podcast where they discuss how online course creators can reach a state of superflow to help optimize clarity, creativity, and productivity. At age 13 Emma started mediation, and she has been teaching intensively for 10 years. Most people don’t have time to meditate properly, and getting results from meditation is something that requires going deep, which takes time. She currently teaches something called non-invasive meridian therapy, which uses the meridian points to help release the past imprints. Those imprints could be traumas or even thoughts or decisions that we made when we were young and because we couldn’t handle our decisions in a complex situation. One big part of meditation for entrepreneurs is around vision. When meditating, we tend to look into the future, and the challenge for entrepreneurs is to bring that future vision into actions in the present. That’s a very rare skill to have, and about 5% of the population is wired in a way where they can do those really uncomfortable things, especially in the beginning when entrepreneurs are often misunderstood. Superflow is a state Emma describes as the state of being able to have a very clear intention that’s really fixed, and taking aligned action. It’s important to take a look at mindfulness with entrepreneurship, since many entrepreneurs can have a lot of their work seeping into their personal lives, creating a stressful, workaholic nature. To learn more about reaching a state of superflow in your work, check out Emma’s Reset Your Mindset Challenge at https://emmagoldie.com/reset-your-mindset-2/ You can also find Emma on Facebook and Instagram at @emmagoldiespiritualmentor. Keeping focus and taking aligned action is the key for building momentum. And once that momentum is contained, it has a life of its own. Thanks for joining us in this episode!FREE RESOURCEWordPress LMS Buyers Guide: https://lifterlms.com/wordpress-lms-buyers-guide-request/—Listen to audio shows on this topic…+ Spotify: https://open.spotify.com/show/2if9pTv2DcnsT7w3DXVYiK+ Apple Podcasts: https://podcasts.apple.com/us/podcast/lmscast-with-chris-badgett/id919913453Let’s connect on…+ Instagram: https://www.instagram.com/lifterlms/+ Facebook Group: https://www.facebook.com/groups/lifterlmsvip/+ Facebook Page: https://www.facebook.com/lifterlms/+ Twitter: https://twitter.com/lifterlms+ Slack: https://lifterlms.com/slack/—SOFTWARE TOOLS MENTIONED IN VIDEO: LifterLMS (FREE DOWNLOAD): https://lifterlms.com/free/=====================ABOUT LifterLMS=====================We help education entrepreneurs to help their learners achieve desired outcomes, to truly change lives, and make a great living in the process.We help them by creating the software, strategies, community, and training to grow high value online courses or training based membership websites from nothing.The change we want to make is to democratize learning in the digital classroom, to put power in the hands of education entrepreneurs, and help as many people as we can to reach their dreams.We’ll know we are successful when we are seen as the organization that can help any education entrepreneur that is on a mission to help their learners overcome problems, capture opportunity, and make a huge impact in their community.We’ll know we are successful when our education entrepreneurs consistently achieve financial, location, and creative freedom.We’ll know we are successful in the WordPress community when we are seen as the model for how to do freemium in WordPress.We will create our legacy by changing lives for WordPress LMS site building professionals, our customers, thier learners, our families, our communities, and the world in every way we can.The Best WordPress LMS Plugin: https://www.youtube.com/watch?v=jDVvkipF_pgHow to Build an Online Course from Zero and Unlock Freedom: https://www.youtube.com/watch?v=hEQ6KJQi74MHow To Build a WordPress LMS Website from Scratch: https://www.youtube.com/watch?v=Y69XaaJY6HcHow To Take Payments Online: https://www.youtube.com/watch?v=MqNNEXu0FVw🔥 Subscribe for more helful videos: https://www.youtube.com/channel/UC5cNcNLwaALpCRUYCo6qALg?sub_confirmation=1

Categories
Course Creator Marketing

Mastering Multimedia with Matt Medeiros – Episode 320 LMScast [Video]

Learn more: https://LifterLMS.com/We’re joined by Matt Medeiros in this episode of the LMScast podcast where he talks with Chris Badgett from LifterLMS about the world of venture-backed businesses versus WordPress startups. Chris and Matt dive into multimedia formats, and how online course creators can leverage owning the customer experience to deliver learning results on any platform.Democratization of online media platforms has been happening for many years with platforms like YouTube allowing you to create your own channel, upload videos, and create your own TV show or radio show. WordPress brings the ability to build websites to people who don’t know how to code their sites from scratch.Matt shares a quote from Gary Vaynerchuk about how everyone should be thinking of themselves as a media company. For $50-$100 you can pick up a good microphone and do peer-to-peer interviews on various topics, and that experience, connections, and networking compounds not only in your skills, but also your reach and ability to produce content. Matt attributes hundreds of thousands of dollars of agency business to his podcasting and the partnerships he made from his interviews. Podcasting isn’t just a great way to teach others, but also a way to build relationships with others in your industry or an industry you’d like to be in.You can learn more about Matt Medeiros at https://MattReport.com You can also head to https://Castos.com/PodcastGrader to take a short survey that will give you a score as to where you’re at in your podcasting journey, along with a checklist of how to run a great interview show. They also offer an opt-in to a private podcast that will give you a feel for what the industry of private podcasting is like to see if that may be something you can leverage as a part of your online course or membership platform. Thanks for joining us!

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MondoPlayer

Free Call with Video Marketing Expert

Now is the time to be thinking about your business’s future. Take this opportunity to build a following, get people into your sales funnel and nurture the relationships so they’ll buy from you when they’re ready. If you’d like to see how an Automated Video Curation strategy can work for you, book a free call […]