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Social Media Marketing

Repurposing Live Video Into Social Content You Can Use Everywhere [Video]

Is live video part of your content strategy? Wondering how to turn it into short-form videos you can use on Facebook, Instagram, and beyond? Learn how to create multiple pieces of micro video content for multiple social media platforms from your livestreams, with this advice from video expert Diana Gladney. Discover how to structure your live video so that it’s easily separated into short, stand-alone segments, and how to find the best clips for short-form video content. You’ll also get tips to optimize your micro video content for views and engagement.🔔 Subscribe for More Social Media Marketing Tactics — https://www.socialmediaexaminer.com/sub🚀 Visit Diana’s Channel for More Video Tips– https://www.youtube.com/dianagladney 🔗 Find Resources and Tools Mentioned In this Episode– Making Viral Videos: A 4-Step System to More Eyeballs:https://www.youtube.com/watch?v=BUEci5qgXQQ 🎧 Subscribe to The Social Media Marketing Podcast– https://www.socialmediaexaminer.com/shows/💡 Wondering How Fellow Marketers Are Using Social Media? — Download our Industry Report: https://www.socialmediaexaminer.com/zsyx00:00 Intro00:16 Repurposing Solo Livestreams00:58 Repurposing Interview Livestreams01:10 Tips for Micro Content Creation#SocialMediaMarketing #VideoMarketing #Repurposing

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Social Media Marketing

YouTube Thumbnail Improvements: How to Let Data Guide You [Video]

Want more clicks and views on your YouTube videos? Wondering whether your thumbnails are working? Learn how to combine design with data to create YouTube thumbnails that improve click-through rate and watch time, in this walkthrough from YouTube expert Diana Gladney. Discover how to analyze Average Percentage Viewed, Impressions, Click-Through Rate, and Average View Duration data to see what’s working and where you can make improvements. You’ll also get a tip to find out if you should replace your thumbnail within the first few hours of publishing your video.🔔 Subscribe for More Social Media Marketing Tactics — https://www.socialmediaexaminer.com/sub🚀 Visit @Diana Gladney’s Channel for More Video Tips– https://www.youtube.com/dianagladney 🔗 Find Resources and Tools Mentioned In this Episode– How to Make a YouTube Thumbnail That Wins The Clicks: 5 Stepshttps://www.youtube.com/watch?v=X-w2AaX8LJs&list=PLyqdnWmgSb_ZSrcrMYrHZ12jEzGLV6DR1&index=14 🎧 Subscribe to The Social Media Marketing Podcast– https://www.socialmediaexaminer.com/shows/💡 Wondering How Fellow Marketers Are Using Social Media? — Download our Industry Report: https://www.socialmediaexaminer.com/zsyx00:00 Intro00:27 What Makes a Great Thumbnail?01:23 Understanding CTR (Click-Through Rate)03:11 Identifying Trends in YouTube Analytics04:03 Should You Change Your Thumbnail?#SocialMediaMarketing #VideoMarketing #YouTubeThumbnail

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Social Media Marketing

YouTube Analytics Made Simple: Is it Working? [Video]

Want to know if your YouTube videos are working? Wondering where to find the right metrics in YouTube Studio? Learn how to use YouTube video analytics to see how well your content is performing, with this tutorial from video expert Diana Gladney. Find out how to open and navigate YouTube Studio, and where to find dashboard analytics, channel analytics, and video analytics Discover which metrics and reports to look at, and get tips for using analytics to improve your YouTube content performance.🔔 Subscribe for More Social Media Marketing Tactics — https://www.socialmediaexaminer.com/sub🚀 Visit Diana’s Channel for More Video Tips– https://www.youtube.com/dianagladney 🎥 Social Video Summit– Discover the latest social video tips and strategies so you can improve your video results on Instagram, Facebook, YouTube, TikTok, and Twitter during our upcoming Social Video Summit.– https://www.socialmediaexaminer.com/0v7u 🎧 Subscribe to The Social Media Marketing Podcast– https://www.socialmediaexaminer.com/shows/💡 Wondering How Fellow Marketers Are Using Social Media? — Download our Industry Report: https://www.socialmediaexaminer.com/zsyx00:00 Intro00:25 YouTube Channel Dashboard01:14 YouTube Channel Analytics01:33 YouTube Video Analytics03:07 A Note About Live Stream Analytics03:24 Latest Video Performance03:53 Other Positive Signals to Look For04:22 What Video Should I Make Next?#SocialMediaMarketing #VideoMarketing #YouTubeAnalytics

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Social Media Marketing

New YouTube Stats, New YouTube Shorts Updates, New YouTube Post Features, and a Lot More [Video]

Explore YouTube changes with Michael Stelzner and YouTube expert, @Diana Gladney.🎥 Social Video Summit– Discover the latest social video tips and strategies so you can improve your video results on Instagram, Facebook, YouTube, TikTok, and Twitter during our upcoming Social Video Summit.– https://www.socialmediaexaminer.com/summit🎧 Listen to The Social Media Marketing Talk Show Podcast– https://www.socialmediaexaminer.com/shows/🔔 Subscribe for More Social Media Marketing News & Tactics– https://www.socialmediaexaminer.com/sub💡 Wondering How Fellow Marketers Are Using Social Media?– Download our Industry Report: https://www.socialmediaexaminer.com/zsyx00:00 Intro01:40 YouTube User Demographics, Advertising Stats, and Shorts Views06:18 YouTube Shorts Rollout and Feature Updates12:57 YouTube Community Posts Feature, Analytics, and Scheduling Updates19:38 Changing Your Channel Name and Profile21:34 YouTube Testing Automated Lists of Products Detected in Videos23:35 YouTube Explore Tab on Desktop25:05 Pre-publish Checks System Updates#SocialMediaMarketing​ #YouTubeMarketing​ #SMETalkShow

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Social Media Marketing

5 Mistakes New YouTubers Make and How to Fix Them [Video]

Frustrated by poor results from your YouTube channel? Are these mistakes holding you back? Learn how to improve YouTube results, with advice from video expert Diana Gladney. Discover five common YouTube marketing mistakes and find easy-to-apply fixes that will improve and optimize your content to better meet your target audience’s expectations. Finally, get a tip to translate your YouTube success into business growth.🔔 Subscribe for More Social Media Marketing Tactics — https://www.socialmediaexaminer.com/sub🚀 Visit Diana’s Channel for More Video Tips– https://www.youtube.com/dianagladney 🔗 Find Resources and Tools Mentioned In this Episode– How to Repurpose Your Livestreams [coming soon]– Google Trends: https://trends.google.com/trends/– VidIQ: https://vidiq.com/– TubeBuddy: https://www.tubebuddy.com/ 🎥 Social Video Summit– Discover the latest social video tips and strategies so you can improve your video results on Instagram, Facebook, YouTube, TikTok, and Twitter during our upcoming Social Video Summit.– https://www.socialmediaexaminer.com/0v7u 🎧 Subscribe to The Social Media Marketing Podcast– https://www.socialmediaexaminer.com/shows/💡 Wondering How Fellow Marketers Are Using Social Media? — Download our Industry Report: https://www.socialmediaexaminer.com/zsyx00:00 Intro00:16 Mistake #1: Uploading Everything01:05 Mistake #2: Too Much Promotion01:31 Mistake #3: No Research or Optimization03:08 Mistake #4: Confusing Messaging03:47 Mistake #5: Bad Thumbnails04:33 Create Content That Serves Your Audience and Business#SocialMediaMarketing #VideoMarketing #YouTube

Categories
Social Media Marketing

How to Structure Marketing Videos for Success [Video]

Want to market your business or products with video? Looking for a structure that’s proven to work? Follow this format to make a marketing video and achieve your marketing goals, with advice from video expert Diana Gladney. Apply the Seed & Lead method to outline and script the flow of your video, then use the Smile & Hold method to record cuts that are easy to edit. Finally, use the Say-Show-Spell method to publish a video people will watch because it’s high on value and low on fluff.🔔 Subscribe for More Social Media Marketing Tactics — https://www.socialmediaexaminer.com/sub🚀 Visit Diana’s Channel for More Video Tips– https://www.youtube.com/dianagladney🎥 Social Video Summit– Discover the latest social video tips and strategies so you can improve your video results on Instagram, Facebook, YouTube, TikTok, and Twitter during our upcoming Social Video Summit.– https://www.socialmediaexaminer.com/0v7u🔗 Find Resources and Tools Mentioned In this Episode– How to Repurpose Your Live Stream Into a YouTube Videohttps://www.youtube.com/watch?v=HFIFWjHzVpE 🎧 Subscribe to The Social Media Marketing Podcast– https://www.socialmediaexaminer.com/shows/💡 Wondering How Fellow Marketers Are Using Social Media? — Download our Industry Report: https://www.socialmediaexaminer.com/zsyx00:00 Intro00:22 Make a Compelling Introduction00:49 Seed & Lead Method01:30 Outro with a Call-to-Action01:51 Recording Tips: Establish a Video Flow02:16 Smile & Hold Method02:45 Say-Show-Spell Method03:11 Get to the Point03:31 Background Music#SocialMediaMarketing #VideoMarketing #Video

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MondoPlayer

Free Call with Video Marketing Expert

Now is the time to be thinking about your business’s future. Take this opportunity to build a following, get people into your sales funnel and nurture the relationships so they’ll buy from you when they’re ready. If you’d like to see how an Automated Video Curation strategy can work for you, book a free call […]