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Social Media Marketing

Social Media Week Los Angelas [Video]

Social Media Week Los Angeles (#SMWLA) is the West Coast’s Premier Event for leaders in digital marketing. This multi-day virtual event will bring together brand and platform leaders, digital marketers, and social media practitioners to unpack the 2021 annual theme “Reinvention” through the lens of the business of influencer marketing with actionable insights for leveling up your strategies.

The 2021 global theme is A Global Gathering of Influencer Marketers. Participate in main stage talks, panel debates, fireside conversations a track of academy classes, networking events and much more.

Check out this video to find out more about the Social Media Week:

The #SMW audience is made up professionals at the intersection of media, marketing, entertainment and technology.

Attendee stats:

• 1.5k registered attendees• 58% aged 25-35• 88% are mid-level seniority and above• 67% female• 55% work in marketing, media and communications• 40% work for a company with 500+ employees

Will Cady, Head of Creative Strategy at Reddit, …

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Categories
Social Media Marketing

How are Rich Media Ads Different from Other Ad Formats? [Video]

If you're looking into different ad formats to kick your advertising initiatives into high-gears, then you want to take a look at rich media ads. They are a type of digital advertisement that includes engaging features that encourage users to interact with the content. Check out this article to learn more about them!If you're looking into different ad formats to kick your advertising initiatives into high-gears, then you want to take a look at rich media ads. They are a type of digital advertisement that includes engaging features that encourage users to interact with the content. Check out this article to learn more about them!

Categories
Social Media Marketing

Are your posts not seen? Well, I have news for you…It’s not the algorithm.It’s your content and engagement.That’s it.This video is a REAL conversation I had with a business owner…and I want to share it so we have an open and *honest* conversation.Content creation doesn’t have to be hard.If our posts focus on our followers (not always on our business), engagement will follow.If this post resonated, let’s engage!Leave a comment and I’ll do my best to respond so we can get to know each other better