Modern Trends In Social Media Marketing Strategy
Using social media as a marketing tool aims at retaining preexisting customers and creating new ones at the same time. One has to create content that will capture the interest of the various users to the extent that they will be compelled to share with other users of the social sites.
Go Against the Grain of Brain Drain: Keeping Digital Marketing Human
I was struck by an article sent to me recently, in which Google admits the human brain’s ingenuity still beats the company’s algorithms in developing effective personalized solutions to certain challenges. This got me thinking: although we are nearing 2014 and technology is advancing at an increasingly rapid pace, and even if there is no doubt that computers are getting better at performing more tasks than anyone could have imagined, the value of human expertise cannot be underestimated.
The “Penguin” Update From Google And Its Impact Upon Web …