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Social Media Marketing

Singing Dog Vanilla Hires New Marketing Professional from The University of Oregon [Video]

EUGENE, Ore., June 24, 2021 (SEND2PRESS NEWSWIRE) — Singing Dog Vanilla is proud to welcome Andrew Gillen to the team as our new marketing specialist.

PHOTO CAPTION: Andrew Gillen’s Singing Dog Vanilla clay figure.

Andrew will be responsible for engaging with our fans via social media, communicating with the blogging/influencer community, and connecting with food industry groups. He will also be accountable for monitoring search traffic and media to discover market-related trends.

Andrew, a 2021 graduate from the University of Oregon in Eugene, holds a Bachelor of Science in Business Administration / Marketing. Andrew is excited to join the team and apply his skills to help Singing Dog Vanilla’s marketing efforts and be the voice of Singing Dog Vanilla.

As a recent college graduate, Andrew will bring a fresh mind full of new ideas to the company. Singing Dog Vanilla’s hire exemplifies the growing pipeline of the University of Oregon and Oregon State University students finding roles at Eugene, …

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Categories
Social Media Marketing

How to Stand Out in a Saturated Market [Video]

Do you wish you could stay ahead of the competition on social media? If so, today's class is all about how to make YOUR account stand out in a saturated market!To revamp your social media strategy, head to https://www.socialcurator.com/contentplanner to receive a FREE 7 Day Content Planner, complete with 7 customizable caption templates designed to drive engagement and set you apart from the rest. 0:00 Hello + Welcome0:15 How to Stand Out in a Saturated Market 0:35 Ever Single One of Us Is Not the Only Person Doing What We Do 1:56 How Do You Differentiate Yourself2:50 It’s All About YOU3:58 You are Your Brand5:10 Your Life Doesn’t Have to Be Instagramable5:38 Continue Watching a Stranger on Stories Share Their Morning Routine or Iced Coffee Recipe 7:10 Click or Swipe Through When Someone Talks About a Product or Tries to Sell you Something8:09 Personalized Content is Sticky Content 8:30 About Me9:45 Why Would Someone Pay You10:05 Give Them a Reason to Connect With You 10:26 What Your Audience Wants11:25 My Most Engaging Posts12:28 Examples of Posts14:26 The More You Share About You Will Either Attract or Repel15:10 The More you Share The More Opportunities You Give to Your Audience To Connect with You15:45 Examples of About Me Posts17:01 Part 2 Working on Excellence 18:14 One of Seven Social Curator Categories 18:42 Can Social Curator Work For You? 18:56 Free Content Planner19:22 Q&A19:45 Knowing if Your Niche is Too Wide20:42 Why Would Someone Want to Know About Me Instead of My Business21:59 Balance of Business & Personal Posts23:40 Dealing With Copycats 24:41 How to Do This Presentation25:09 Don’t Want to Share About Friends or Family For Privacy Reasons26:10 Collaborate With Those in Your Market26:42 Longer or Shorter Content 27:48 Final Thoughts