Digital Marketing

Should you be using a CTA in every LinkedIn content post you write? [Video]

Cheap and easy Video Content Marketing

Do you need a call-to-action in every LinkedIn post?

How frequently should you be “selling” in your content? 

You’ve probably heard it multiple ways:

“Make sure you’re asking for the sale in some posts.”


“You don’t need to sell at all in your posts – the value you provide does the selling.”

As I’ve mentioned before, one of the key steps to becoming a thought leader is providing valuable content for your target audience.

This is why it’s important to find that delicate balance between “selling” and pure value.

Watch this 45-second video to hear my thoughts.

And if you want even more valuable insights, join me every Thursday for my weekly LinkedIn Live Series, Ambitious Outcomes, at 12 pm PT / 3 pm ET.

I share thought leadership tips, LinkedIn best practices, strategies on building brand authority and much more. 

Sign up for an email reminder here to be notified when I’m live every week.

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