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Ecommerce

Shop Back aims to educate consumers following online shopping boom [Video]

Shop Back is highlighting the range of everyday products that Australians can ‘get cash back’ on when shopping with the online platform, from clothing to takeaway.

The campaign aims to educate consumers on how the online shopping platform operates and the benefits it can provide to customers. Head of marketing, Kevin Azzopardi, noted the online shopping boom which occurred in 2020 is driving the reach and awareness of Shop Back.

“Since COVID-19 began, one million new households in Australia have shopped online, growing both the e-commerce market and the opportunity for Shop Back,” Azzopardi said.

“As we move into the peak retail season of the year we wanted to create a TVC that appeals to a much broader audience, reminding them to make Shop Back their first destination when online shopping.”

The launch of the TVC coincides with …

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Ecommerce

Congress Sets Stage for Exiling Chinese Stocks From U.S. Over Audit Dispute [Video]

The House unanimously approved legislation that threatens a trading ban of shares of Chinese companies, such as Alibaba, over concerns that their audits arent sufficiently regulated.

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Ecommerce

ASB MAGAZINE: Two-time world champion surferJohn John Florence, in partnership with Clif Bar, has released a new documentary film Tokyo Rising, through Amazon Prime Video.Tokyo Risingchronicles Florences 2019 professional surfing season and quest to earn a position on the inaugural Team USA Olympic surf team. With Kelly Slater on his heels, Florence is faced with a high-stakes decision five months after reconstructive surgery on his ACL. The battle for Olympic qualification comes down to the Pipe Masters on Oahus North Shore.